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Discussion on: What is SEO? Why does it matter?

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apostoins • Edited on

SEO is one of the methods of digital marketing. It is pretty popular because it reaches the target audience very easily. For example, companies like are using backlinks for SEO, so they connect the website's link with some keywords that are directly related to the website they are promoting. It makes it easier to find the website on big searching-systems like Bing and Google by searching for them. Only people that search for this will find it, so this is why it reaches the target audience almost in one hundred percent of cases.