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    <title>DEV Community: Core dna</title>
    <description>The latest articles on DEV Community by Core dna (@core_dna).</description>
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      <title>Digital Agency Trends 2022</title>
      <dc:creator>Core dna</dc:creator>
      <pubDate>Thu, 27 Jan 2022 03:52:21 +0000</pubDate>
      <link>https://dev.to/core_dna/digital-agency-trends-2022-5216</link>
      <guid>https://dev.to/core_dna/digital-agency-trends-2022-5216</guid>
      <description>&lt;p&gt;Blog Link: &lt;a href="https://www.coredna.com/blogs/digital-agency-trends"&gt;https://www.coredna.com/blogs/digital-agency-trends&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;Agency growth in 2021 was characterized by agencies shifting to more revenue-focused services to help customers convert, growing content and, for full-service agencies, moving to data-driven decision making.&lt;/p&gt;

&lt;p&gt;With 2022 and changing technology, partners are now facing a throwback to previous years when agencies were looking to deliver technical results to their customers.&lt;/p&gt;

&lt;p&gt;We are seeing a shift from generic digital marketing agencies to much more specialized services in the areas of e-commerce, lead generation and visitor conversion strategies .&lt;/p&gt;

&lt;p&gt;Our Agency Trends for 2022 are our views on how we see the agency business evolving and its impact on people, products and services.&lt;/p&gt;

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      <category>agencygrowth</category>
      <category>trends</category>
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