Is this Design resource helpful to developers?

Deepak Gurbani — Fri, 03 May 2024 11:22:30 +0000

I'm a UX Designer and researching for designs that actually work is a big part of my design process.

Most inspirations are just images of cool websites and not examples to learn how & why that design worked.

That how I came up with this idea.

Here’s an example of the resource:

Imagine you’re designing a website for a store, selling furniture’s from cozy sofas to affordable chairs.

if you’re aiming to sell cozy & comfortable sofas:

Use a background image where your sofa is on the beach, this can evoke feelings of relaxation & comfort.

Now, that high-value sofa doesn’t seem so expensive anymore, right? because people are focusing on how relaxing it would be to sit on that.

And if you’re aiming to sell an affordable chair:

Use a background image featuring a subtle pattern of coins or cash, anything that can remind people of money, this could subconsciously trigger thoughts of saving money and getting a good deal.

Now, that affordable chair will look like a better option and becomes an irresistible steal!

Proof:

It has been researched by Dr. Robert Cialdini and was well written in his book – Pre-Suasion.

DEV Community: Deepak Gurbani

Is this Design resource helpful to developers?