I built a 98-tool MCP server for managing Meta Ads from Claude Code

Kostas Farasopoulos — Sat, 28 Mar 2026 07:44:33 +0000

I run a marketing agency managing 37+ client ad accounts on Meta. Every day I create campaigns, adjust budgets, fix ad copy, check pixels, rotate creatives. All through the Meta Marketing API.

After months of doing this manually with curl and scripts, I built an MCP server that lets me do everything from Claude Code. Then I open-sourced it.

## What it does

KonQuest Meta Ads MCP gives you 57 tools (free, MIT) for managing Meta Ads directly from Claude Code:

Campaign management - Create, read, update campaigns, ad sets, ads, and creatives. Duplicate campaigns with all their ads in one command.

Multi-asset ads - Create a single ad with video (9:16 + 1:1) and static images (1:1 + 4:5 + 9:16) using asset_feed_spec. No more creating separate ads per format.

Targeting toolkit - Search interests, behaviors, demographics, geo locations. Estimate audience sizes before creating ad sets.

Pixel diagnostics - Check pixel health, verify events are firing, test event sends, diagnose tracking issues on any URL.

Catalog and DPA - Product catalogs, feeds, product sets for dynamic product ads. Create and update product sets with filters.

Setup checker - 42+ automated checks per account: token health, pixel status, page connections, Instagram identity, catalog links.

## How it works in practice

Here's what managing Meta Ads from Claude Code looks like:

▎ Create a conversion campaign for my skincare store
▎ targeting women 25-45 interested in beauty

Claude reads your vault files (brand voice, ICP profiles, angles),
validates everything, enforces naming conventions, checks your
pixel is firing, and creates:

Campaign (PAUSED)
Ad set with targeting
Ads with creatives

Nothing goes live until you say so.

▎ What's the ROAS on campaign C5 this week?

Claude pulls insights, breaks down by ad set,
flags underperformers, suggests budget shifts.

▎ Duplicate campaign C3 but change targeting to men 30-50

Claude duplicates the full structure (campaign + ad sets + ads),
applies new targeting, keeps naming conventions consistent.

## Safety first

Every write operation is supervised:

All ads created PAUSED - nothing goes live without your explicit approval
Naming enforcement - every object follows your naming convention before the API call happens
Validation pipeline - compliance, creative specs, tracking, structure, and operational checks run before every write
Rate limiting - respects Meta API limits with automatic backoff
Rollback references - every change is logged so you can undo it
Safety tiers - sandbox, standard, production access levels per account

## The vault system

The server reads local markdown files (your "vault") for client intelligence:

your-vault/
01_CLIENTS/my-client/
00-profile.md # Account IDs, pixel, page
02-icp-personas.md # Target audience profiles
04-brand-voice.md # Tone, language, style
05-messaging-house.md # Angles, value props
matrix.md # Decision matrix

This means ad copy and targeting suggestions are grounded in actual client data, not generic AI output.

## Installation


bash
  pip install konquest-meta-ads-mcp

  Add to your .mcp.json:

  {
    "mcpServers": {
      "meta-ads": {
        "command": "uv",
        "args": ["--directory", "/path/to/meta-ads-mcp", "run", "python", "-m", "meta_ads_mcp"],
        "env": {
          "META_ACCESS_TOKEN": "your_token_here"
        }
      }
    }
  }

  Run the setup checker to verify everything works:

  > run_setup_check

  Open-core model

  The 57-tool public package is free and fully functional. You can manage all your Meta Ads campaigns without paying anything.

  There's also a premium bundle (41 additional tools, one-time purchase) that adds:

  - Optimization engine - automated recommendations for budget shifts, creative rotation, and scaling
  - Vault intelligence - generates ad copy grounded in client brand voice and ICP profiles
  - Experiment management - A/B test tracking with statistical significance
  - Budget governor - prevents overspend with configurable limits
  - Greek language QA - Greeklish detection and orthography checks (adaptable to any language)

  Premium is completely optional. The free package does the job for most use cases.

  Built from production pain

  This isn't a weekend project or an API wrapper. It was built from daily production use across 37+ real client accounts with real budgets. Every feature exists because something went wrong       
  without it:

  - Naming enforcement exists because messy account structures made reporting impossible
  - The validation pipeline exists because a bad ad set once spent budget on the wrong audience
  - Safety tiers exist because a sandbox test accidentally ran on a production account
  - Greek QA exists because Greeklish slipped into live ad copy

  181 automated tests make sure nothing breaks.

  Links

  - GitHub: https://github.com/brandu-mos/konquest-meta-ads-mcp
  - PyPI: https://pypi.org/project/konquest-meta-ads-mcp/
  - Premium bundle: https://farasokster.gumroad.com/l/konquest-meta-ads-mcp-premium

  If you manage Meta Ads and use Claude Code, give it a try. Happy to answer questions in the comments.

DEV Community: Kostas Farasopoulos

I built a 98-tool MCP server for managing Meta Ads from Claude Code