DEV Community: Ipshita Shekhawat

Should You Choose a Translation Agency or a Freelance Translator?

Ipshita Shekhawat — Thu, 17 Sep 2020 05:15:54 +0000

Is your company in need of translation services? Whether you need an Italian translator or a Japanese translator online, it is super important to find someone with the right language skills for the job. And usually, this means either hiring a freelance translator or going through an agency. But how exactly do you decide whether to choose a translation agency or a freelance translator? There are a number of pros and cons to each option:

Freelance Translators

There are many pros and cons to hiring a freelance translator. The pros of freelance translators include:

● You don’t need to pay any agency fees. Hiring a freelance translator is usually less expensive than hiring a translation agency since you don’t need to pay any agency fees. So if your company doesn’t have much of a budget for translation services, it’s probably best to go with a freelance translator.

● You get to work directly with the translator. Another great benefit of hiring a freelance translator is that you get to work with them directly rather than going through the agency.

That being said, there are a few cons of hiring freelance translators, including:

● You have to find them yourself. Unfortunately, you need to search for freelance translators yourself, whereas, with translation agencies, you have a number of translators at your fingertips.

● You don’t always know what you’re getting. You also don’t always know what you’re getting with freelance translators until you start working with them.

● There’s a limit to how much one freelancer can do. Freelance translators only have so many hours in a day, but when you hire an agency, you can have multiple translators working on one project.

● A translator might not be able to provide additional skills. If you need additional skills beyond translation, you might want to hire an agency, since a freelance translator might not be able to provide the additional skills that you need.

The biggest disadvantage to working with freelancers is that you need to find them on your own. We recommend hiring a freelance translator if you already have one in mind with the language skills and availability that you need. Also, if you only need a small amount of translation done, freelancers are probably the way to go.

Translation Agencies

There are a number of pros to using translation agencies, including:

● They find the right translator for your needs. It’s much easier for a translation agency to find the right translator for your specific needs.

● They can handle high-volume projects and quicker turnaround times. If you have a large project or need something to be turned around quickly, a translation agency is probably the way to go.

That being said, there are still a couple of disadvantages to using translation agencies. You still have to pay agency fees, which are usually more expensive. And you need to find the right translation agency.

If you need more than just translation, a freelancer probably won’t give you the combined services you need, so it’s probably best to hire a translation agency. We recommend speaking to translation agencies first if you’re unsure because they are more qualified to tell you what your project requires.

What are the Challenges Faced in the Development of a Website?

Ipshita Shekhawat — Thu, 10 Sep 2020 10:31:21 +0000

There's a constant change happening in almost every field. This applies to the rules of business as well. Today, having a task done on a large scale is costlier than something that is done at the micro-level. Customers expect to know each and everything about you as well as your business before talking about any transactions with you. They need to know what you actually sell, the price, and the benefits they will get by purchasing. They will also check your market image by looking into social media channels such as Facebook, Twitter, or Instagram. The development of a website is not an easy task, With all these requirements a website development company can help you in achieving the below challenges.

Here we'll talk about a few of the most common challenges faced while developing a website:

Outstanding UX

The most common challenge faced in the process of web design in India is striving to create the best UX for a person visiting a site. User experience is extremely crucial, especially given the oversaturation of businesses. Users have clarity on their likes and dislikes. Thus, they will simply choose another website if yours doesn't 'wow' them.

A web developer needs to ensure that the website they develop is simple to use, trying to utilize unique features to make it stand out from the crowd. Developing a website with several complicated features will intimidate users as well as other developers, thus decreasing the chances of integration.

Secured Site

The rise in threats to security has implied that web developers have to use up more time to work on the elements of security in all their projects. It is not rare anymore for sites to be susceptible to security threats, and therefore, it is vital that security must be tested frequently. This challenge implies that they must keep updating their OS and fix their frameworks more frequently than they used to before.

Fast Site

Web developers often end up building slow sites that result in awful UX and can not be accessed. While they want to improve, they don't have enough know-how. Developers or businesses don't give priority to performance because no new clear advice will tell you about the effect it will have on your business. Developers usually don't know the reason why a site is slow. It is extremely difficult to develop a fast site – there exist several foot guns and several browsers. Most often, developers don't have the proper guidance required for reaching the goals set for them.

Developer tooling as well as frameworks, by default, are not fast enough, and at the same time, most developers don't know these problems because bundling is a big issue. Usually, people don't test their software on the hardware their users will work on, and so it gives the illusion of being "good enough." People don't have access to all the data related to their users or and the influence that their opinions have on them. Most developers give more priority to load performance than they give to "in page" performance. It is fairly difficult to have your site UI work smoothly on all devices. This makes it increasingly important to hire the best web designing company in Gurgaon to give you the best results.

Conclusion

Overall, it is really critical to understand that even though there exist challenges in the field of web development, it definitely is worth all the labor at the end. In case you have been planning to get into web development, don't allow these challenges to deter you. Or, if you have been trying to develop a website for your business, get in touch with a professional website designing company to get things done without hassles.

Finding the Right Digital Marketing Agency for Your Business

Ipshita Shekhawat — Tue, 02 Jun 2020 04:23:51 +0000

Looking forward to hiring the best digital marketing agency in India? First of all, you must understand what digital marketing is. Digital marketing is a marketing tool in which various products and services are marketed with the help of digital technologies. Though the internet is the key component used this strategy, display advertising, smartphones, and other digital media are also included here.
A few years ago, finding a suitable agency was not a very easy task. Though it is not an easy task today as well, with the internet at our disposal, we can now collect a vast amount of information in seconds. There are several tips and tactics that one needs to follow to hire the right digital marketing agency in India.

How to choose the best agency for your purpose:

If the search is done with care, one will not be left empty-handed.

•Determine your requirements

Understanding your business requirements can prove to the strong start for this process. Avoid investing time on the irrelevant options, who cannot serve your business purpose. Some homework can be beneficial for you here.

• Area of expertise or Strengths

You must understand that a single company won’t offer you every possible service that comes under the purview of digital marketing. A good company will have a few areas of expertise. Always understand their areas of knowledge or strengths before making the final decision.

• Work-quality and reviews

Both these points will help you to understand the quality of services offered by a company. You must review the past projects of the company before signing the contract. This will give a clear picture of their creativity and stand in the industry. Also, do consider the reviews and testimonials posted by the past customers of the agency.

• Fees

An open discussion regarding the final charges is a better way to achieve the mutual goals of the client and agency. You can compare the process with the other agencies and can anytime ask for the quotation break up. Going for a cheap agency is not a good idea, as you cannot trust their work ethics and quality.
Whereas, considering the flashy image of an agency and ending up paying double the market charges, is also not a wise decision. Instead, go for an agency that can offer you high-quality services at par with your expectations, that too at affordable rates.

• Discussion

Scheduling a meeting with the concerned officials of the agency is a wise decision. This is an ideal time for you to discuss all your doubts related to the services, quotations, or post-campaign services. By doing this exercise, you are eliminating the probabilities of any conflicts in the future.

Getting a digital marketing agency in India of your choice might involve a lot of research and screening. Running a profitable business was never easy. The market is evolving at a faster pace, and so are the marketing tools. All you need to do is hire the right professional who can align their strategies to your expectations.