DEV Community: Jack Miler

Ways to Improve eCommerce Conversion Rates

Jack Miler — Thu, 05 Nov 2020 08:37:30 +0000

The massive success of eCommerce giants Amazon and Flipkart is why the eCommerce industry has experienced tremendous growth in recent years and is predicted to hit a global revenue count of $4.88 trillion by 2021!

In this competitive online buying world, some do’s and don’ts are motivating customers to buy items from your eCommerce shop. This article will discuss eCommerce conversion rates and share the best ways to improve eCommerce conversion rate optimization.

What is Conversion in eCommerce?
In Simple words, the eCommerce conversion rate is the percent of total site visitors that actually buy something from you.

How to Calculate Conversion Rate?
To calculate the conversion rate, all you have to do is divide the number of conversions you get during a specific time frame by the total number of people who visited your site or landing page and multiply it by 100.

Conversion Rate = (Conversions / Total Visitors) X 100

Ways to Boost Your Ecommerce Conversion Rates:
1) Offer free shipping.
According to the NRF study, 75% of US consumers expect free shipping, even on orders under $50. Nowadays, Online shoppers expect more than free shipping. They want a certain standard that they have experience with Amazon.

2) Use High-Quality Product Images
Think about what customers want to see while shopping on your site. It’s images. When people shop online, they can’t touch the product or put it on. In this scenario, the best thing you can do is show high-quality product images so that the customer knows exactly what they are getting.

3) Optimize Website Speed
According to Google, over 53% of mobile users will lose interest in your site if it takes more than three seconds to load. Even a one-second delay can cost you 7% reduction in conversions.

4) Reduce Number of Step in Checkout
If you want to increase your conversion rate, the most important tip is to lower the number of checkout processes. In the study, Facebook found that “87% of consumers experience complex checkout steps will stop them from shopping online”

5) Offer Limited Period Coupon Codes
It’s a basic human tendency to fear for loss more than gain. Consumers hate missing out on a good deal on their favorite items. This opportunity will drive urgency among shoppers, and they will more likely go through with the purchase without getting distracted.

This Blog is originally published on Sphinx Website.

6 Easy Steps to Find Unique Device Identifier on the iPhone

Jack Miler — Tue, 22 Sep 2020 05:48:12 +0000

Introduction
If you are a developer, entrepreneur, or even a user, chances are you may need a string of a long alphanumerical Unique Device Identifier or UDID for iOS development. This number is exclusive to your physical device, your iPhone, iPad, and iPod Touch. Developers, especially, need the UDID to register devices in the process of development.

What is a Unique Device Identifier?
A Unique Device Identifier (UDID) is a unique sequence of alphanumerical (a combination of letters and numbers), particular to your device alone. All iPhones, iPad, or iPod Touch have this UDID. It is a string of a 40 alphanumerical identity (for iPhone X models and ones before that). It may resemble serial numbers you find on the packaging. For iPhone XS and the later models, it comes as a 24 alphanumeric string with a dash after the 8th digit.

6 Steps to Find UDID on iPhone
In order to register a device for testing, you need to first find its UDID.

Step One: Initiate iTunes and connect your device

Step Two: Go to Devices and select your device by clicking on it.

Step Three: Click on ‘serial number

Step Four: Your ‘serial number’ will automatically change to your UDID

Step Five: Click on the ‘Edit’ icon, then ‘Copy’

Step Six: ‘Paste’ the same (taken from iTunes menu) into your email. The email message will display your UDID.

This How to find UDID blog was originally published on Sphinx Blog.

Web Design Trends 2020

Jack Miler — Wed, 09 Sep 2020 08:36:07 +0000

Websites and web-related resources are becoming an integral part of our daily lives. So as demand for web design skills increases — a lot of us may still not know what exactly is web design. In simple words, It is an art of planning and designing websites from scratch. There are a number of small aspects that fall under the wider web development umbrella, such as website architecture, user interface and user experience, webpage layout, navigation, colors, fonts, and overall graphics. With the combination of all these, web designers are busy creating masterpieces that absolutely stand out in the crowd.

Let’s dig right into web design trends 2020. These trends are the perfect blend of visual designing and emerging technologies.

1) Use of Whitespace and Simplistic/Minimalist Design
It’s often said that simplicity attracts more than complexity, The minimalist trend in web design has become popular today, The best thing about this design trend is that while it continuously evolves and looks modern and classy.

2) Dark Theme Design
The dark theme is a buzz word in the market as many businesses integrate dark mode themes on their website. This mode of web design not only looks ultra-modern but also easily attracts colours and design elements to the eyes. Dark themes are suitable for OLED screens as they help in saving power and increasing screen duration.

3) Retro Styled or Vintage Web Design
The retro era is back, this year, we are going to experience the early 50s, and 60s inspired vintage or retro style websites as the latest trends in web design. Many designers use effects that remind us of the vintage period, such as faded colors, black-and-white photos, classic images, vintage typography, etc.

4) Combination of Illustration and Photos
We are witnessing another stunning trend in web design, where photos or images combine with a simple hand-drawn 2D sketch. It’s a well-known fact that custom illustration is an excellent way to highlight your brand.

5) Data Visualization in Web Design
Data visualizations look creative, appealing, useful, and never misleading. Designers are creators of visuals. Many people understand visual information better than text information. Data visualization is an effective way of quantitative representation data visually.

After considering every factor, we can say this year we would witness some significant development by the web design companies. The fusion of two or more technologies will be trending.

Mobile App Development Guide

Jack Miler — Wed, 26 Aug 2020 09:08:53 +0000

Do you have a great vision to build a mobile app? Or You want to follow other entrepreneurs and ride on the mobile app development wave, did you come across any problem statement that you are willing to resolve through your mobile app? The answer to this question will determine the future of your app success.

Mobile app development is not new. This concept has been around us for quite a considerable time, but entrepreneurs and developers still passionately explore and test their waters. Even now, there are many concepts and tricks to learn and master. This field is continuously evolving, which is why continually educating ourselves is crucial for business success.

Here is a detailed guide to get your app development started. We cover all the fundamental aspects of the app development lifecycle. This guide gives an overview of the types of mobile app development at present, the importance of having a mobile app. We hope that this blog will serve as an excellent reference for beginners and experienced app developers similar to and for anyone interested in mobile app development in general.

What is Mobile App Development?
If we go by the book Mobile application development is the set of processes required to write software for wireless mobile devices. Like Web app development, mobile app development has common roots in software development. However, Mobile apps are specifically written to take advantage of the unique features of a mobile device.

Type of Mobile App Development
1) Native App Development
Native app development is one of the most popular app development methodologies. Where mobile apps are built for a specific mobile operating system. Thus, you can have two separate mobile apps, one for Android mobile and other for iOS. The native app is superior to other mobile apps in terms of features and functionality, which is why businesses usually invest in Native App Development

2) Cross-Platform App Development
If you are looking for a quick and economical app development solution, cross-platform app development is the best option. Here you can develop both iOS and Android apps simultaneously and publish them together.

3) Progressive Web App
A Progressive Web App is a kind of Native App which you can access through a web browser on your smartphone. They’re not autonomous apps in the sense you don’t have to download and install code into your device. They are responsive websites that adjust their user interface according to the user’s device. When you come across the option to “install” a web app, it often bookmarks merely the website URL on your device.

4) Minimum Viable Product
Minimal Viable Product develops with limited features and functionality to create initial interest among your potential customers and investors. The idea behind MVP app development is to get feedback on whether your app idea is accepted. Based on that, you can reconsider investing more money into scaling the app for its next level.

Mobile App Development Lifecycle
1) Discovery, Market Research, And Mobile App Development Tech-stack Selection:
2) Set Up Mobile App Business Goals and Objectives:
3) Wireframing and Prototyping:
4) Define Backend of your Mobile App:
5) Mobile App Development:
6) Testing:

Mistakes To Avoid When Developing A Mobile App
1) Does the app meet user expectations?
2) Not doing proper research
3) Not Considering MVP for Development
4) Poor Budget Planning

How To Make Money From Your Mobile App?
1) In-App Advertisement
2) In-App Purchase
3) Subscription
4) Paid Apps

Read Full Mobile App Development Guide on Sphinx Blog.

Mobile App Development Trends for 2020

Jack Miler — Mon, 27 Jul 2020 10:22:28 +0000

Emerging technologies have made mobile app development more experimental and flexible. From low-code development to m-commerce, the mobile app industry is seeing some fantastic trends. This blog consists of an infographic that displays the top ongoing trends and what we expect to see in 2020.

Let’s check the trending mobile app development trends in 2020

Internet of Things integration in mobile apps

IoT is at the forefront in 2019, and it’s showing a great sign of advancement in 2020 as well. Let’s make it simple; any device prefixed with the word “smart” is and will be associated with IoT. The primary use of IoT on mobile apps is to control any smart devices or connected devices remotely.

AI and Machine Learning

Companies around the world are using AI for IT, marketing, finance & accounting, and customer services, but AI implementation is not ending here. The subcategory of AI, Machine learning, is taking the use cases beyond this level. The future is more intuitive, interactive, and offering genuinely personalized experiences. Machine Learning can learn any process from previously stored data, detect issues (if any) and solve it in real-time.

Augmented Reality & Virtual Reality

The term Augmented Reality got popular with the rise of Pokemon Go (a 2016 augmented reality mobile game for both iOS and Android). Both Augmented Reality and Virtual Reality is doing well, and they are here to shows new advancement in 2020 as well. Even the recent Pepperfry app and IKEA catalog offer a new dimension to the app users.

Beacon Technology

Beacon comes with great opportunities in the marketing landscape as it minimizes the road between the brands and customers. Industries like hotels, museums, and healthcare are already using beacon technology.

Blockchain Technology

Blockchain technology is here to create more sophisticated projects in 2020. Decentralized apps are already in trading, finance, healthcare, media, and games, and they are advancing towards other sectors as well. From blockchain in anti-piracy to Blockchain as a Service (Baas).

Cloud-based mobile apps

Cloud integrations already had a good impact on the mobile app development industry. The cloud applications solve the issue of memory-intensive files. Cloud integration comes with a lot of benefits like less operational & hosting costs, improved performance, increase the storage capability of apps, increase collaboration, and productivity. You will see the majority of the mobile apps coming with a more significant database uses Amazon Web Service as their cloud computing backup.

If you are considering launching your app or planning to revamp your existing mobile app, talk to mobile app development services.

5 Important Things to Consider While Selecting an RPA Tool

Jack Miler — Thu, 18 Jun 2020 08:04:46 +0000

RPA is right now one of the hot topics in the technology sector. No doubt businesses are also opting for it to accelerate their regular work process and letting their employee try other creative tasks.

As choosing the RPA tools plays an important role in the automation journey. So, to help you out we have collated some points to remember while selecting the RPA tool.

Ease of Use: Some tools don’t need IT the expertise to control. They come with the simple record and playback based automation. These tools are user-friendly too. You will also find some tools to be technically sophisticated than other. What is recommended is that business must go according to their need and opt for the platform which can be operated with minimal technical know-how as well.

Reliability: Though RPA tools are relatively new, you still can judge and opt for the reliable one. Look for the robustness of the underlying automation framework on which the platform is developed. Also, check with the tool ability to cater to different use cases, under different conditions.

Scalability: Some tools allow you to start with small investments, while some will insist you to get additional bots and plug-ins even if you don’t need it. Check the execution whether it requires dedicated automation or it can work on-demand through cold services. And also, can it help multiple robot executions and increase the workflows?

Flexibility: Off-the-shelf features may not be applicable for all the business needs. In that case, you need to talk to the vendor for customizations. It is better you identify the prospect and talk for customization on the first stage itself to avoid extra expense. Additionally, you can go for a tool which will let you develop custom features, so you can get the flexibility.

Monitoring: Having strong monitoring and control mechanisms is important for business continuity. For instance, if there may be vital activities that are assigned to the bots, and if one of them goes down unexpectedly, it’s required that the right stakeholders are notified to provide the relevant workaround. Thus, an execution dashboard is a necessary component of any tool you consider.

RPA help businesses to help 25%-50% cost savings, to improve the accuracy and efficiency of the process execution and reduce human intervention.

Things You Need To Know About NODE.JS

Jack Miler — Fri, 05 Jun 2020 08:26:24 +0000

A mobile application development platform is a type of software that allows to rapidly develop, test and deploy mobile applications for smartphones or tablets.

Today we are talking about, one of the fastest gaining popular platform Node.js. It is a good choice for startup ventures as well. Applications like PayPal, Uber, Slack are developed on Node.

Check the benefits of Node.js for the application developers and vendors:

· Node is very much developer friendly
The platform comes with great documentation and tutorial videos to teach the new developers to work on it. As it uses JavaScript it is quite easy to learn and use. Other technologies like Spring and ASP.NET need the developers to know other languages to code on the server side as well. But Node uses JS for both the ends.

· Node is highly scalable
A both Node and JavaScript follows a step-wise approach, repetition of the new addition to existing apps can be easily added to the program, tested on the run and deployed quickly. This makes Node-based apps highly scalable. And the app can be re-used over and over again.

· It uses the same language for both front and backend operation
With Node, the developer can focus on the coding instead of worrying about translating between different languages and need not invest in separate developers. Node.js comes with a two-way communication model. Here the communication between the client and server exchanging data rapidly and effectively.

· Node is very fast
A single node server is capable of handling about twenty times the load produced by java. It does not clutter up slowing down the processing speed. Thus app developers get a fast response and accelerate app development accordingly.

· Node library support is huge
All the elements work very well and in fine-tuned collaboration with each other. In this way, node scores more than other.

· No need to install or configure a web server for HTTP
The node uses TCP and not HTTP for running its web sockets, so there is no need to spend time in installing a separate web server for using the HTTP.

· Node is lightweight
Node does not begin a new thread for every new client request. This means every operation is executed on a single thread in a series.

All these advantages of Node.JS are proved to be extremely helpful in developing the application. It is seen that LinkedIn shifted from Ruby to Node to handle their mobile traffic, got a new system which is faster and also the number of servers is reduced to 3 from 30. The performance capability of Node is great.

It has taken the app world by storm. We are also working on Node.js and taking full advantage of it to offer the best products to the client.