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    <title>DEV Community: Jake Perry</title>
    <description>The latest articles on DEV Community by Jake Perry (@jake_perry_777a63e5a737d1).</description>
    <link>https://dev.to/jake_perry_777a63e5a737d1</link>
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      <title>Local SEO for Plumbers: How to Get Found on Google | DigiSurf</title>
      <dc:creator>Jake Perry</dc:creator>
      <pubDate>Thu, 02 Jul 2026 00:36:57 +0000</pubDate>
      <link>https://dev.to/jake_perry_777a63e5a737d1/local-seo-for-plumbers-how-to-get-found-on-google-digisurf-4gd</link>
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      <description>&lt;p&gt;Getting found online is key to growing a plumbing business. Many plumbers struggle to make the most of Google, missing out on valuable jobs. A well-optimised Google My Business listing is essential. For example, making sure your business name, address and phone number are consistent across the web is a simple step that can improve your online visibility. &lt;br&gt;
This is just one part of a successful local SEO strategy. By following the right steps, you can increase your chances of winning a spot in the Google Map Pack and getting more reviews from customers.&lt;br&gt;
Read the full article: &lt;a href="https://www.digisurfagency.com/blog/local-seo/local-seo-for-plumbers-how-to-get-found-on-google" rel="noopener noreferrer"&gt;https://www.digisurfagency.com/blog/local-seo/local-seo-for-plumbers-how-to-get-found-on-google&lt;/a&gt;&lt;/p&gt;




&lt;p&gt;&lt;em&gt;Originally published on the &lt;a href="https://www.digisurfagency.com/blog/local-seo/local-seo-for-plumbers-how-to-get-found-on-google" rel="noopener noreferrer"&gt;DigiSurf Agency blog&lt;/a&gt;.&lt;/em&gt;&lt;/p&gt;

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      <category>seo</category>
      <category>smallbusiness</category>
      <category>marketing</category>
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      <title>The 60-Second Response Rule (MIT Study Applied to UK Trades)</title>
      <dc:creator>Jake Perry</dc:creator>
      <pubDate>Tue, 30 Jun 2026 22:33:10 +0000</pubDate>
      <link>https://dev.to/jake_perry_777a63e5a737d1/the-60-second-response-rule-mit-study-applied-to-uk-trades-44ad</link>
      <guid>https://dev.to/jake_perry_777a63e5a737d1/the-60-second-response-rule-mit-study-applied-to-uk-trades-44ad</guid>
      <description>&lt;p&gt;When a customer enquires about your trade services, every second counts. A study by MIT found that responding quickly to leads can significantly boost conversion rates. For UK trades, this means getting back to customers fast is crucial. &lt;/p&gt;

&lt;p&gt;One key takeaway is that responding to leads within 60 seconds can make a big difference. In fact, data shows a 391% lift when this rule is applied. &lt;/p&gt;

&lt;p&gt;Understanding how to implement the 60-second response rule can help you stay ahead of competitors and increase sales. To find out how to apply this rule to your business and make the most of new leads, &lt;br&gt;
Read the full article: &lt;a href="https://www.digisurfagency.com/blog/digisurf-crm/60-second-response-uk-trades" rel="noopener noreferrer"&gt;https://www.digisurfagency.com/blog/digisurf-crm/60-second-response-uk-trades&lt;/a&gt;&lt;/p&gt;




&lt;p&gt;&lt;em&gt;Originally published on the &lt;a href="https://www.digisurfagency.com/blog/digisurf-crm/60-second-response-uk-trades" rel="noopener noreferrer"&gt;DigiSurf Agency blog&lt;/a&gt;.&lt;/em&gt;&lt;/p&gt;

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