DEV Community: Leo Mitchell

Qe Checkout Blocks Is Now Built for Shopify: What It Means for Shopify Merchants

Leo Mitchell — Fri, 25 Sep 2026 11:19:50 +0000

A Shopify store can have great products, strong marketing, and a smooth shopping experience, but there is still one important part that can affect the final purchase: checkout. If the checkout feels limited, confusing, or does not match the rest of the store, customers may hesitate before completing their order.
That is where Qe Checkout Blocks by QeApps comes in. Built around Shopify’s modern checkout framework, it gives merchants more flexibility to customize their checkout experience without depending on complicated code or constant developer support.

Why Checkout Customization Matters
The checkout is more than just the final payment step. It is also an opportunity to build trust, answer last-minute questions, highlight useful products, and make the buying process feel more connected to your brand.
For example, a merchant may want to show trust badges, add important information, recommend another product, display a special offer, or collect additional customer details. Shopify's standard checkout can make some of these changes difficult depending on the store setup and plan.
This is why flexible checkout blocks can be useful for growing Shopify stores.

What Can Merchants Do With Checkout Blocks?
With the right checkout customization tools, merchants can add different types of content and selling elements directly into the checkout journey.
This can include product recommendations, cross-sells, custom messages, trust elements, banners, additional fields, and other useful content.
The goal is not to add more things simply for the sake of customization. It is about showing the right information at the right point, while keeping the checkout simple for the customer.
Another important part is branding. Your checkout should feel like part of your store rather than a completely separate experience. Custom fonts, colors, buttons, spacing, and other design elements can help create a more consistent journey.

Built Around Shopify's New Checkout Experience
Shopify has been moving merchants toward its newer checkout extensibility framework, while older customization methods are being phased out.
For merchants, this means choosing solutions that work with Shopify's current approach is becoming increasingly important.
Qe Checkout Blocks is designed around this newer framework, allowing merchants to work with checkout blocks instead of relying on old checkout code or theme edits.
The app also provides display rules, allowing certain blocks to be shown based on conditions such as cart items, customer information, shipping methods, or metafields.
But there is more to the story than simply adding blocks to a checkout.

Turn Checkout Into More Than a Payment Page
A well-planned checkout can support both customer confidence and additional sales.
A merchant could use checkout content to answer common questions, show trust information, promote a relevant product, or offer an additional item without sending the shopper away from the checkout.
Small improvements like these can make the final stage of the buying journey more useful without making it feel complicated.
And this is where the full feature set becomes interesting.
If you want to see exactly what you can add, how the blocks work, and how Shopify merchants can use them, continue reading the complete guide.

👉 Read the full guide on Qe Checkout Blocks and explore how a more flexible checkout can fit into your Shopify store.
Your checkout is the last major step before the sale. Make sure it is working as hard as the rest of your store.

How to Create a Custom Gift Box on Shopify

Leo Mitchell — Thu, 24 Sep 2026 06:43:17 +0000

Gift shopping can become complicated when customers want to choose several products for one special occasion. They may browse multiple product pages, add items separately, and still struggle to create the gift they have in mind. A build-your-own gift box on Shopify gives shoppers a simpler experience by letting them choose products and create a personalised box in one place.
Instead of offering only fixed gift sets, Shopify merchants can give customers more control over what goes into their box. This approach works especially well for birthdays, holidays, corporate gifting, beauty products, food hampers, baby gifts, and many other occasions.

Why Give Customers the Freedom to Build Their Own Box?
A fixed gift box is convenient, but it does not always match what a customer wants. One shopper may prefer chocolates and coffee, while another may want skincare products and accessories.
A custom box allows shoppers to make those choices themselves. As they explore available products, they may discover additional items they would not have considered when viewing a standard product bundle.
The experience can also make a gift feel more personal. Customers are not simply purchasing a ready-made package; they are creating something based on the person or occasion they are buying for.
However, giving customers more choices does not mean showing them every product in your store. Too many options can make the process confusing. A carefully selected product list can make the buying journey much easier.

How to Plan Your Custom Gift Box
Before adding a gift box builder to your Shopify store, start by deciding what customers should actually be able to create.
Consider:

How many products can be added?
Which products should be available?
Will customers choose from one collection or several?
Will different box sizes have different prices?
Can customers add a gift message or other personalisation? For example, a skincare store could allow shoppers to select a cleanser, moisturiser, serum, and one optional accessory. A food business could offer a drink, two snacks, and a seasonal treat. The goal is to provide enough flexibility without making the selection process overwhelming.

Pricing and Personalisation Matter
Pricing is another important part of the experience. Depending on your products and margins, you can use fixed box pricing, percentage discounts, quantity-based offers, or pricing that changes as customers add products.
Personalisation can also make the box more meaningful. A gift message, card option, or occasion selection can add value, but these features should remain simple and optional whenever possible.
The customer should always know what they have selected, how many items are left to choose, and what the final price will be.

Test the Customer Journey Before Launch
A gift box builder may look perfect from the merchant side, but the real test is how easily a customer can use it.
Try the complete process on mobile and desktop. Check product selection, pricing, discounts, inventory, personalisation fields, cart information, and checkout.
Small issues can create unnecessary friction. If customers cannot understand what to select next or cannot see the updated price, they may leave before completing the purchase.
Once the feature is live, monitor how customers use it. Builder start rate, completion rate, popular product combinations, and conversions can help you understand what needs improvement.

Ready to Create a Better Gifting Experience?
Creating a custom gift box does not necessarily require custom development. With the right Shopify solution, merchants can manage product selection, box rules, pricing, and personalisation through a simpler workflow.
Want to explore the complete setup process, pricing options, examples, and practical tips? Learn how to create a custom gift box on Shopify and discover how QeApps BYOB – Bundle Gift Box Builder can help you create a more flexible gifting experience for your customers.

Build Better Gift Boxes on Shopify: A Simple Guide

Leo Mitchell — Mon, 21 Sep 2026 09:57:28 +0000

Shopping for gifts online is changing. Customers no longer want to simply pick a product and send it. Many shoppers want to create something that feels personal — choosing the products, deciding how the gift should look, and adding a message for the person receiving it.
For Shopify merchants, this creates an interesting opportunity. Instead of selling only ready-made gift sets, you can let customers build their own. BYOB – Bundle Gift Box Builder helps Shopify stores create this type of personalized shopping experience without making the process complicated.

Why Build-Your-Own Gift Boxes Matter
Think about a customer buying a gift for a friend. A pre-made box may contain five products, but the customer may only like three of them. They may leave the store or choose a different option.
A build-your-own box changes that experience.
Customers can select products they actually want, making the final gift feel more personal. At the same time, merchants can encourage shoppers to discover more products and add multiple items to one order.
This can also create opportunities to improve average order value. When customers are already building a box, suggesting another useful or matching product can feel more natural than showing a random upsell.

More Than Just a Gift Box
A useful gift box builder should give merchants control over how the experience works.
For example, a store may want to offer a fixed-price box, while another store may prefer mix-and-match pricing. Some brands may want quantity discounts, while others may want customers to add personalized messages or extra products.
The right setup depends on the type of store and the customers it serves.
Gift boxes can work across many industries too. Beauty brands can create skincare sets, food brands can offer custom hampers, fashion stores can create accessory boxes, and businesses can build corporate gift packages.
The idea is simple: give customers more control while keeping the buying process easy.

What Shopify Merchants Should Look For
Before adding a gift box builder, there are a few important things to consider.
Can customers easily select products? Can you control pricing and discounts? Does the builder match your existing Shopify theme? Can customers personalize their gift? And, perhaps most importantly, can inventory remain manageable as customers create different combinations?
These details can make a big difference to the shopping experience.
A good builder should not make the customer work harder. It should guide them through the process step by step, from choosing the box to selecting products and completing their order.

Ready to Create Your Own Gift Box Experience?
Personalized gifting can give Shopify stores another way to increase product discovery, encourage larger purchases, and create a more memorable customer experience.
But setting up the right builder involves more than simply adding a few products to a box. There are different bundle types, pricing options, personalization features, inventory considerations, and setup choices to think about.
Want to see how it all works and explore the features available for Shopify stores?
Read the complete guide on BYOB – Bundle Gift Box Builder by QeApps to learn how you can create a flexible and personalized gift box experience for your customers.

How to Add a Shopify Store to a Mobile Home Screen

Leo Mitchell — Wed, 16 Sep 2026 08:44:24 +0000

A shopper finds a product they like, browses a few more pages, and then closes the browser. A few days later, they want to come back, but now they have to search for the store again. This small gap can make it harder for shoppers to continue where they left off.

That is where Shopify PWA can make the mobile shopping experience more convenient. Instead of asking customers to remember your store URL or find it again through Google, you can give them a simple way to place your store on their phone’s home screen.

What Does “Add to Home Screen” Actually Do?
The idea is simple. A shopper can create an icon for your Shopify store on their phone. When they tap it, they can return to your store without typing the website address again.
But there is an important difference between a normal shortcut and a proper app-like experience.
A basic shortcut simply opens your website in the browser. A Progressive Web App can go further. When properly configured, it can open in a standalone window without the usual browser address bar and tabs. For shoppers, the experience feels much closer to using a mobile app.

Why Does This Matter for Shopify Stores?
Mobile shoppers often do not purchase during their first visit. They may compare products, check prices, leave the store, and return later.
A home screen icon gives them an easier way to come back.
It can also create a regular touchpoint for your brand. Instead of your store disappearing among browser tabs, it gets a visible place alongside the apps customers already use.
For stores where customers need several visits before buying, such as fashion, beauty, home decor, or lifestyle stores, this can be especially useful.
There can also be additional PWA features, such as push notifications and limited offline browsing, depending on browser and device support.

Android and iPhone Work Differently
On Android, browsers such as Chrome can show an install option when a website meets the required technical conditions. Customers can also use the browser menu to manually add a shortcut.
iPhone works a little differently. Safari does not normally display the same automatic installation prompt. Instead, shoppers open the Share menu, choose “Add to Home Screen,” confirm the name, and add the icon.
This difference is important for Shopify merchants because the installation experience is not exactly the same across devices.

What Does Your Store Need?
Adding a button alone does not turn a Shopify website into a Progressive Web App.
A proper setup generally requires HTTPS, a web app manifest, suitable icons, a start URL, and the correct display settings. These technical details also need to work across different browsers and devices.
This is why some merchants prefer using a dedicated solution instead of handling the technical setup manually.

A Simpler Way to Create the Experience
With a dedicated Shopify PWA solution, merchants can avoid building and maintaining the technical pieces themselves. Qe PWA is designed to help turn an existing Shopify storefront into an installable, app-like experience without creating a separate native shopping app.
The setup can handle important PWA requirements while allowing merchants to add their store icon and branding. It also supports installation on iOS and Android, along with features such as push notifications and limited offline browsing.

Want to understand the setup, requirements, and differences between Android and iPhone in more detail?

Read the complete guide to Add to Home Screen on Shopify and see how you can create a smoother return experience for mobile shoppers.

A small home screen icon can make returning to your store much easier, and sometimes, making the next visit easier is exactly what a shopper needs.

Shopify Recently Viewed Products: Best Practices for Better Product Discovery

Leo Mitchell — Tue, 15 Sep 2026 06:11:46 +0000

A shopper visits one product, checks another, compares a few options, and then leaves the page. Later, they return to your store but cannot remember which products they were interested in. Instead of searching again, they may simply leave.
This is where Shopify recently viewed products best practices can make a difference. A well-placed recently viewed section helps shoppers quickly return to products they have already explored, making browsing easier and reducing unnecessary steps.

Why Recently Viewed Products Matter
Online shoppers often visit several product pages before making a decision. They may compare prices, designs, sizes, features, or different variations. If they cannot easily find those products again, the extra effort can interrupt their buying journey.
Recently viewed products solve this simple problem by giving shoppers a convenient path back to products they already considered.
However, simply adding a recently viewed section is not enough. Where you place it matters. A section that works well on a product page may not have the same impact on the homepage or cart.

Product Pages Are Usually the Best Place
Product pages are where shoppers are already making comparisons. Adding previously viewed products below the main product information and add-to-cart area can help them revisit other options without going back through collections or search results.
Keep the product cards simple. A clear image, product name, price, and important variant information are usually enough.
It is also important to keep recently viewed products separate from product recommendations. Recently viewed products show what the customer actually looked at, while recommendations suggest what they might want next. These two features serve different purposes.

What About the Homepage?
The homepage can also work as a useful return point, especially for visitors coming back to your store.
For example, a shopper may return after several hours or days without remembering the exact product they were viewing. A recently viewed section can bring those products back into view without forcing the customer to start their search from the beginning.
However, this section should not take priority over your main homepage content. New arrivals, important categories, promotional messages, and other key merchandising elements should remain more prominent.

Should You Add It to the Cart?
The cart requires more careful consideration.
For stores with large catalogues or products that shoppers frequently compare, showing a small recently viewed section below the cart contents can give customers one final opportunity to revisit an item.
But it should never distract from checkout. If the section pushes important shipping information, discount details, or the checkout button further down the page, it may create unnecessary friction.
The goal is simple: support the purchase without getting in the way of it.

Simple Design Practices That Matter
A good recently viewed section should be easy to understand and quick to use. Keep the number of products limited so shoppers can recognise them at a glance.
The design should also work smoothly on mobile devices. Product cards need to be easy to swipe, read, and click. The section should match your Shopify theme so it feels like a natural part of the store rather than an added widget.
Quick actions such as variant selection or quick add-to-cart can also reduce extra steps when they genuinely help the shopper.
Most importantly, test different placements and monitor how visitors interact with the section. Clicks, product re-entry, and add-to-cart behaviour can help reveal whether the feature is actually helping your store.

Want to See How It Can Work in Your Shopify Store?
Recently viewed products are a small feature, but the right placement can make product discovery much easier. The real question is not simply whether you should add them, but where they should appear and how they should support the shopper's journey.
There are more practical recommendations covering product pages, homepage placement, cart usage, product limits, mobile design, and the difference between recently viewed products and recommendations.
👉 Read the full guide on Shopify Recently Viewed Products Best Practices and discover how to make this feature work more effectively for your Shopify store.

Best Recently Viewed Products Apps for Shopify in 2026

Leo Mitchell — Fri, 11 Sep 2026 11:32:45 +0000

Have you ever visited an online store, looked at a few products, and then left without buying anything?
Maybe you wanted to compare a few options first. Later, you came back to the store, but you could not remember which products you had looked at.
So, you started searching all over again.
This happens more often than store owners might think. Shoppers browse, compare, leave, and return later. A recently viewed products app can make this process much easier by helping customers quickly find the products they already checked.

Why Do Recently Viewed Products Matter?
Most customers don't buy a product the first time they see it.
They may check different sizes, compare prices, read reviews, or simply take some time before making a decision. When they return, finding those same products again should not feel like work.
This is where a recently viewed section can help.
Instead of asking shoppers to search through collections again, you can show them the products they recently visited. It gives them an easy way to continue browsing from where they stopped.
This can be especially helpful for Shopify stores with hundreds or even thousands of products.

What Should You Check Before Choosing an App?
There are many Shopify apps that offer recently viewed product features. But choosing one is not just about picking the first app you find.
Start with your store's theme. The app should fit naturally into your website and should not make the shopping experience feel messy.
Mobile experience is another important point. A lot of customers shop from their phones, so the recently viewed section should work properly on smaller screens too.
It is also worth checking where you can display the products. Depending on the app, you may be able to add them to product pages, the homepage, collection pages, or the cart.
Customization can also make a difference. Simple controls for the layout, number of products, colours, and other elements can help the section match your store better.
And don't forget to check reviews, pricing, customer support, and the available free plan or trial before making your decision.

Which App Should You Choose?
The best option depends on what your store actually needs.
Some apps keep things very simple, while others give you more control over how and where recently viewed products appear.
For example, Qe Recently Viewed is designed to make product discovery easier with features such as responsive displays, quick add-to-cart, and product badges.
But is it the right choice for your store?
That depends on your products, catalogue size, theme, and how your customers browse your store.
There are several other options worth comparing as well. Looking at their features, pricing, reviews, and overall experience can help you make a better decision instead of installing an app based only on its rating.

Want to See the Full Comparison?
Choosing the right app can be easier when you can see all the options in one place.
We've put together a detailed guide covering some of the best recently viewed product apps for Shopify in 2026, along with their features, pricing, pros, and use cases.
Read the full guide to compare the best recently viewed products apps for Shopify in 2026.
Sometimes, a small feature that helps shoppers find a product again can make the whole browsing experience feel much easier.

How Shopify Stores Can Turn First-Time Buyers Into Repeat Customers

Leo Mitchell — Wed, 09 Sep 2026 09:02:52 +0000

Getting a customer to place their first order is a great start. But what happens after that order is delivered?
Many Shopify stores focus heavily on bringing in new visitors through ads, social media, and search. Yet one of the biggest growth opportunities may already be sitting in their customer list. Turning first-time shoppers into Shopify repeat customers can help stores build stronger relationships and create more consistent revenue over time.
The second purchase is important because it shows that a customer did more than simply try your store once. They remembered your brand, trusted the experience, and found a reason to return.

Why the Second Purchase Matters
A first purchase can happen for many reasons. A shopper may have seen an advertisement, found your product through Google, or simply wanted to try something new.
The second purchase is different.
By then, the customer already knows your brand and has experienced your product and buying process. The challenge is giving them a good reason to come back before another store gets their attention.
This starts with understanding what customers actually need after their first order.
For example, someone buying skincare may need another product after a few weeks. A coffee customer may need a refill when their supply is almost finished. Someone who bought a coffee machine may eventually need filters or accessories.
The goal is not simply to send another promotional email. It is to make the next purchase feel useful and timely.

Give Customers a Reason to Return
Customers do not always return just because they liked your product. They need a clear reason to visit again.
Complementary products, replenishment reminders, seasonal collections, and personalized offers can all create that reason.
Bundles can also make a returning visit more interesting. Instead of asking customers to buy the same product again, you can let them create something new.
For example, a customer who previously created a personalized gift box could return to build another one for a birthday, holiday, or special occasion. Mix-and-match bundles can work in the same way for snacks, skincare, baby products, and other categories.

Make the Second Visit Easier
A customer may want to buy again but still leave without completing the purchase.
Why?
They may struggle to find the product they previously purchased, forget the store name, or face a slow and complicated mobile experience.
For returning shoppers, every unnecessary step creates another opportunity to lose the sale.
A smoother mobile experience can make a major difference. A dedicated mobile shopping experience can help customers return to your store faster, while features such as recently viewed products can help them find products they were already considering.
The same principle applies to checkout. A familiar and simple checkout experience can remove unnecessary friction and make completing another purchase easier.

Keep the Next Purchase Visible
Do not leave customers guessing about what they should buy next.
Show relevant products based on their previous purchases. Recommend complementary products, highlight replenishment opportunities, or remind shoppers about products they viewed earlier.
The more relevant the recommendation, the easier it becomes for customers to understand why they should return.

Start Looking Beyond First-Time Sales
Growing a Shopify store is not only about finding more new customers. It is also about getting more value from the customers you already have.
Track your repeat purchase rate, understand how long customers typically take to buy again, and identify which products create the strongest return behavior.
Small improvements in these areas can make a meaningful difference over time.
Want to explore more practical ways to increase customer retention and make the next purchase easier?
Read the full guide on Shopify repeat customers and discover strategies you can apply to your Shopify store.
Give your existing customers a better reason to come back, and make returning easier than ever.

Shopify Recently Viewed Products: Make Product Discovery Easier

Leo Mitchell — Wed, 26 Aug 2026 10:13:02 +0000

A shopper visits a Shopify store, opens a few products, compares different options, and leaves without buying. A few days later, they return, but now they cannot remember which products caught their attention. They search again, browse through collections, and sometimes give up.
The problem may not be your products. It may simply be that shoppers have no easy way to return to what they already discovered.

This is where recently viewed products can make a real difference. Instead of asking shoppers to remember product names or repeat their search, your store can show them the products they previously explored.

Why Product Discovery Can Become Difficult
As a Shopify store grows, shoppers often explore multiple products and categories before making a decision. A customer might compare three jackets, check several skincare products, or look at different furniture pieces before choosing one.
The more products they view, the harder it becomes to remember where they saw something interesting.
Search and navigation help shoppers find products for the first time. But what happens when they want to find something they already saw?
That missing connection can create unnecessary friction.
A simple product history gives shoppers a shortcut back to their previous choices. Instead of starting their search again, they can continue from where they left off.

How It Improves the Shopping Experience
A recently viewed section does more than remind shoppers about products. It keeps their browsing journey connected.
It can help shoppers:
Return to products they previously viewed
Compare products more easily
Reduce repeated searching
Navigate large product catalogs faster
Continue shopping across multiple sessions
Find products more easily on mobile devices
This becomes especially useful for mobile shoppers. Rebuilding a browsing journey on a small screen can take extra effort. A simple row of previously viewed products can turn several steps into one tap.
But there is another important question: Where should you display this feature?
Showing it everywhere is not always the best approach. Product pages can be useful when shoppers are comparing options, while the homepage can help returning visitors quickly reconnect with products they viewed earlier.
The design also matters. A good implementation should feel like part of the store—not another distracting promotional section. It should be responsive, fast, visually consistent, and easy to customize.

Recently Viewed vs. Product Recommendations
These features may look similar, but they solve different problems.
Product recommendations try to predict what a shopper might want next. A recently viewed section shows products the shopper has already chosen to explore.
One focuses on discovery through prediction. The other focuses on rediscovery through browsing history.
Used together, they can create a more useful shopping journey.

Want to Add This to Your Shopify Store?
You don't necessarily need coding or a complicated development process to create this experience. With the right Shopify app, merchants can add a responsive product carousel and customize how it appears across their store.
Qe Recently Viewed is designed to help Shopify shoppers quickly find products they have already explored, with responsive layouts, customizable displays, and easy theme-editor setup.
Want to see how it works and how you can add it to your store?

Explore the complete guide to recently viewed products on Shopify and discover practical ways to make product discovery easier for your customers.
Give shoppers an easier way back to the products they already liked, and make every browsing session feel connected.

Add Recently Viewed Products to Shopify: A Simple Guide for Better Shopping Experiences

Leo Mitchell — Mon, 24 Aug 2026 09:53:52 +0000

Imagine a customer visits your Shopify store, checks a few products, compares options, and leaves without buying. Later, they return ready to continue shopping, but now they cannot remember which products caught their attention. They have to search again, browse collections, or start from the beginning. That extra effort can quickly turn interest into a lost opportunity.
This is where Add Recently Viewed Products to Shopify becomes useful. Instead of making shoppers retrace their steps, your store can automatically remind them about products they have already explored.

What Are Recently Viewed Products?
Recently viewed products are a personalized store feature that remembers the products a shopper has visited and displays them again in a carousel, product list, or similar section.
Unlike product recommendations, this feature does not try to predict what a customer might like. It simply remembers what they already viewed. For example, if someone checks a pair of shoes, a jacket, and a backpack, those products can appear again when they return to your store.
This creates a smoother shopping journey because customers can continue from where they stopped.

Why Does This Matter for Shopify Stores?
Online shopping is rarely a straight path. Customers may compare several products, switch between tabs, get distracted, or leave the store to think about a purchase.
Large product catalogs can make returning to a specific item even harder. Mobile shoppers face another challenge because browsing sessions are often shorter and easier to interrupt.
Recently viewed products help solve this small but important problem by reducing the number of steps between a shopper and something they already found interesting. Shopify research cited by QeApps also highlights how difficulty finding suitable products can cause shoppers to give up during online shopping.

Recently Viewed vs. Recommended Products
These features may look similar, but they serve different purposes.
Recently viewed products help shoppers rediscover products they have already seen, while recommendations introduce products they may not have explored yet.
Think of it this way: recommendations help customers discover something new; recently viewed products help them find something they already liked.
Using both strategically can support different stages of the shopping journey.

How Can You Add This Feature?
There are two common approaches.
The first is custom development. A developer can use theme code, browser storage, and custom sections to build the functionality. This offers flexibility but also requires testing, maintenance, and updates when your theme changes.
The second option is using a dedicated Shopify app. For merchants who want a faster, no-code solution, an app such as Qe Recently Viewed can handle the tracking and display automatically. The app includes a responsive carousel and quick-access product drawer, while shoppers can also select variants and add products to their cart.

Where Should You Display It?
Placement can make a big difference.
On product pages, recently viewed items help customers compare products. On the homepage, they can help returning visitors quickly reconnect with previous browsing activity. On collection pages, they provide a useful reminder while shoppers continue exploring the catalog.
The goal is not to add another section everywhere. Instead, choose locations where it naturally supports the customer journey.

Setting Up Qe Recently Viewed
With Qe Recently Viewed, setup can be completed through the Shopify Theme Editor:
Open Shopify Admin.
Go to Online Store → Themes.
Click Customize on your active theme.
Open App Embeds.
Enable Qe Recently Viewed.
Save your changes.
You can then position the section where it makes the most sense for your store, without editing theme code.
The app also supports mobile-responsive layouts, customization options, quick add-to-cart functionality, and flexible placement. It carries Shopify's Built for Shopify recognition as well.

Keep the Experience Simple
Adding the feature is only the beginning. Avoid placing too many carousels on one page, keep the design consistent with your theme, and make sure the section is easy to use on mobile devices.
A simple “Recently Viewed” heading is usually enough. The purpose is to help customers continue shopping, not compete with every other element on the page.

Want to Explore the Full Setup?
Recently viewed products can be a small addition, but they solve a very practical problem: helping shoppers find products they have already shown interest in.
If you want to see the complete setup process, placement options, customization tips, and app comparison, read the full guide on how to add recently viewed products to Shopify and discover how Qe Recently Viewed can fit into your store.

Why Shopify Stores Should Help Shoppers Find Products Again

Leo Mitchell — Wed, 19 Aug 2026 08:37:57 +0000

A shopper visits your Shopify store, finds a product they like, checks a few more items, and then leaves without buying. Later, they return, but they cannot remember where they found that first product. They search, browse a few collections, get frustrated, and leave again.
The interest was still there. The problem was simply finding the product again.
This is where Recently Viewed Products on Shopify can make the shopping journey easier. Instead of asking customers to remember what they viewed, your store can automatically bring those products back to their attention. It is a simple way to preserve browsing context and reduce unnecessary product-search steps.

Why Browsing Intent Gets Lost
Online shoppers rarely browse in a straight line. They may open several products, compare prices, check sizes, look at reviews, or switch between different pages before making a decision.
Sometimes they simply get distracted.
From the store owner's perspective, this may look like another visitor who did not convert. But the shopper may have already shown genuine interest in several products. When they return later, they may not have enough time or patience to retrace their entire journey.
That small amount of friction can turn product interest into a missed opportunity.

A Simple Way to Bring Shoppers Back
A recently viewed section works like a memory for your online store. It remembers products a shopper has already opened and displays them again in a convenient section, usually through a carousel or product slider.
For example, imagine someone views three dresses during their lunch break and leaves the website. When they return that evening, those products can appear directly on the homepage or another relevant page.
Instead of searching again, they can simply click the product and continue where they stopped.
This does not create artificial demand or guarantee a purchase. It simply removes one unnecessary obstacle between interest and action.

Recently Viewed vs. Recommended Products
There is an important difference between recently viewed products and recommendations.
Recommendations try to predict what a customer might like next. Recently viewed products show what the customer has already explored.
Both can be useful. Recommendations help shoppers discover something new, while recently viewed items help them rediscover something they already considered.

Together, they can support both sides of product discovery.
Where Should You Display Them?
Placement can make a difference.
On product pages, recently viewed items can help customers compare products they explored earlier.
On the homepage, they can help returning shoppers quickly reconnect with their previous browsing journey.
On collection pages, they can remind shoppers about products that already caught their attention while they continue exploring your catalog.
The goal is simple: make it easier for shoppers to continue their journey without starting from zero.

How Qe Recently Viewed Helps
This is where Qe Recently Viewed becomes useful for Shopify merchants. The app provides a responsive carousel that can display previously viewed products across important areas of the store. Shoppers can also use a quick product drawer to check variants and add products to their cart without leaving the current page.
Setup is designed to be simple through the Shopify Theme Editor, with no coding required. Merchants can also customize elements such as the slider style, image size, product display range, and quick-add options.
But there is more to consider when choosing the right setup for your store—including placement, mobile experience, customization, and how this feature fits into your broader conversion strategy.
Want to see how this can work for your Shopify store? Read the full guide on Recently Viewed Products on Shopify and explore how a small UX improvement can help shoppers find their way back to products they already liked.

What Happens When Shopify Shoppers Forget a Product They Liked?

Leo Mitchell — Wed, 19 Aug 2026 06:11:42 +0000

A shopper finds a product they love on your Shopify store. They keep browsing, check a few more products, and suddenly, they can’t find the first one again.
Sounds familiar?
This small problem can create product discovery friction on Shopify and make the shopping journey more frustrating than it needs to be.
That’s where recently viewed products can make a difference. Instead of asking shoppers to search again, your store can help them quickly return to products they have already explored.
It’s a simple feature, but it can make product discovery easier and keep shoppers moving through your store.
But where should recently viewed products appear? And how can Shopify stores use this feature effectively without making the website feel cluttered?
We’ve explained it in our latest LinkedIn article.
Read the full article on LinkedIn to discover how recently viewed products can create a smoother Shopify shopping experience.

Shopify Cart Abandonment: Why Shoppers Leave Before Buying

Leo Mitchell — Thu, 13 Aug 2026 07:18:19 +0000

Getting shoppers to your Shopify store is only half the battle. The real challenge begins when a customer adds a product to the cart but leaves before completing the purchase. This is where Shopify cart abandonment can quietly reduce your revenue, even when your store is receiving consistent traffic.

The good news? Abandoned carts do not always mean customers changed their minds. Often, they simply faced a small problem at the wrong moment, unexpected costs, a confusing checkout, limited payment options, or a lack of trust.

Why Do Customers Abandon Their Carts?
Think about the final steps of an online purchase. A customer has already found something they like and added it to their cart. They are interested. But when they reach checkout, even a small hesitation can stop the sale.

Unexpected shipping charges are one common reason. If customers see a much higher total than expected, they may decide to leave. Long forms, unclear delivery information, limited payment methods, and an unfamiliar checkout can also create unnecessary friction.

There is another factor that is easy to overlook: distractions. A customer may get a phone call, close the browser accidentally, or simply decide to “come back later.” Without a strong reason to return, many never do.

The Checkout Experience Can Make or Break the Sale
Your product page may look professional, but what happens after “Add to Cart” matters just as much.

A smooth checkout should answer important questions before customers have to ask them. How much will delivery cost? When will the order arrive? Can I return it? Is my payment secure? Can I use my preferred payment method?
Adding trust signals, clear shipping information, reviews, simple forms, and familiar payment options can help remove these doubts.

Even small improvements can make the buying journey feel easier and more trustworthy.

What Can Shopify Stores Do to Recover Lost Sales?
Reducing abandoned carts is not about forcing customers to buy. It is about removing the reasons that make them hesitate.

Start by showing costs early and keeping the checkout simple. Make return and delivery information easy to find. Add genuine social proof and secure-payment signals where they matter most. You can also use honest urgency, such as real stock levels or limited-time offers, when appropriate.

And when someone does leave, do not assume the sale is gone forever. Automated abandoned-cart emails can remind shoppers about what they left behind and give interested customers another opportunity to complete their purchase.
But there is one part of this strategy that many Shopify merchants overlook: checkout customization.
A more personalized checkout can reinforce trust, display useful information, and create a consistent experience from product discovery to payment.
Want to see how these strategies can work together to reduce lost sales? Read the full guide on Shopify cart abandonment and discover practical ways to improve your Shopify checkout experience.

Turn More Carts Into Completed Orders
Your next sale may already be sitting inside an abandoned cart. Explore the full guide and find out what you can change before another customer walks away.