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    <description>The latest articles on DEV Community by David Smith (@revodavid).</description>
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      <title>How to enhance a retail website with AI</title>
      <dc:creator>David Smith</dc:creator>
      <pubDate>Fri, 17 Apr 2020 18:08:53 +0000</pubDate>
      <link>https://dev.to/revodavid/how-to-enhance-a-retail-website-with-ai-52m0</link>
      <guid>https://dev.to/revodavid/how-to-enhance-a-retail-website-with-ai-52m0</guid>
      <description>&lt;p&gt;I had a great time last week presenting for &lt;a href="https://live.globalai.community/"&gt;Global AI Community: On Virtual Tour&lt;/a&gt;, a continuous 30-hour series of online presentations on applications of AI from around the globe.&lt;/p&gt;

&lt;p&gt;My talk, &lt;a href="https://live.globalai.community/#talk-193797"&gt;Using Pre-Built AI to Solve Business Challenges&lt;/a&gt; was all about how developers can add AI capabilities to applications, even without in-depth knowledge of building AI models, using only APIs provided by &lt;a href="https://docs.microsoft.com/azure/cognitive-services/?WT.mc_id=devto-blog-davidsmi"&gt;Azure Cognitive Services&lt;/a&gt;. In the talk, I provide and end-to-end example of adding a shop-by-photo feature to the storefront for a hardware retailer's website, and using reinforcement learning to dynamically select the featured departments for engagement.&lt;/p&gt;

&lt;p&gt;I also spent several minutes explaining the inner workings of computer vision systems, and how convolutional neural networks work. Even if you don't have to use deep learning directly, I think it's important to at least have a sense of what's going on under the hood, so you can know how things can go wrong, and how to fix things if they do.&lt;/p&gt;

&lt;p&gt;&lt;iframe width="710" height="399" src="https://www.youtube.com/embed/PR0QoCEcG3E"&gt;
&lt;/iframe&gt;
&lt;/p&gt;

&lt;p&gt;We've also provided a complete collection of Resources related to the talk, including all of the slides, demo scripts, data, and even a single-click Deploy to Azure button to provision a working version of the AI-enabled website. You can &lt;a href="https://aka.ms/AIML20repo"&gt;explore the GitHub repository here&lt;/a&gt;, and if you have any feedback, GitHub issues are welcome!&lt;/p&gt;

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      <category>vision</category>
      <category>microsoft</category>
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