DEV Community: Tom Morgan

Why Publishing at the Peak Is a Weak SEO Bet

Tom Morgan — Wed, 11 Nov 2026 12:01:02 +0000

Four years later, Stanley’s annual revenue had gone from about $73 million to a projected $750 million.

Stanley, Dubai chocolate and Labubu each gave publishers 7 to 15 months between first visible demand and the search peak. Dubai Chocolate and Labubu: How long was the runway? A page published at the peak holds none, because the peak has already arrived.

Key takeaways

After the peak: search falls, and the questions change Labubu.
Stanley, Dubai chocolate, and Labubu are the trends everyone heard about.
Brand money, not page money.

For pages that haven’t ranked by about six months, Ahrefs recommends updating them.

Read the full article: https://www.contentevaluator.online/2026/11/10/publishing-at-the-peak/

# Why $25 Website Tweaks Needed 3,846 Sales a Week

Tom Morgan — Wed, 11 Nov 2026 11:54:55 +0000

At 15 minutes of work, that is $78 an hour.

At 30 minutes, $39. At 60 minutes, $19.50. A client offered about $500 to repair 13 to 15 AI-generated illustrations for a children’s book, expecting each to take about 15 minutes.

Key takeaways

7.69 hours ÷ 15 images = 30.8 minutes each; ÷ 13 images = 35.5 minutes each.
The fight was about minutes, not rate.
Price the outcome, not the minutes.

Write down five fixes you have really done, with the minutes each took.

Read the full article: https://www.codetalenthub.io/website-tweaks-needed-sales/

The $1 AI Podcast: 69 Downloads & Why Volume Failed

Tom Morgan — Wed, 11 Nov 2026 11:48:10 +0000

Everyone wants the cheap episode.

Result: about 69 downloads per episode, 3.4× breakeven. Method: compare host time alone to total people-hours. At the post, the human arrived after launch as a complaint.

Key takeaways

Write one sentence about who this episode is for.
Vague listeners produce generic scripts.
Log your hours for this one episode.

The 69 downloads per episode is an average across all episodes, including those with almost no downloads, and downloads aren’t people.

Read the full article: https://www.bestprompt.art/the-1-ai-podcast/

0.45% vs. 6.67%: The AI SDR Metric Nobody Defines

Tom Morgan — Wed, 11 Nov 2026 11:40:44 +0000

Belkins divides unique replies by every email sent to cold, net-new contacts and gets 0.45%.

About six months and 19,326 messages later, SaaStr reported a 6.67% response rate: roughly 1,289 responses. A 7.5-million-email benchmark from Belkins puts the average cold email reply rate at 0.45%. Its 2026 study (published June 2026) is the most transparent cold email dataset I found.

Key takeaways

Belkins changed its math.
In its six-month write-up, SaaStr reports nearly 20,000 messages, a 6.7% overall response rate and a 4% positive response rate; a separate post…
19,326 × 0.00457 = 88 replies at the Belkins rate.

On cold, net-new contacts with replies divided by sends, Belkin’s 0.45% is the best-documented baseline.

Read the full article: https://www.best-ai-agents.io/the-ai-sdr-metric-nobody-defines/

AI Social Ads: Real Gains vs Creative Risks Exposed

Tom Morgan — Wed, 11 Nov 2026 11:33:42 +0000

AI social ads—1 Direct answer: The best-documented gains from AI in social advertising come from automated delivery (targeting, placement, bidding), where…

AI-generated creative is the weaker, riskier half: one field study found a click-through gain for fully AI-made ads, but the same study found that labeling them as AI cut clicks by almost a third. Meta did not disclose a dollar figure for AI-attributable revenue. Fully AI-generated ads raised click-through rates by up to 19% versus human expert ads.

Key takeaways

Meta now requires disclosure in certain cases of AI-generated content in ads, according to an agency summary.
Run delivery automation (Advantage+ vs. manual structure) as one experiment and creative origin (human vs. fully generated) as a separate one.
Test a labeled arm where disclosure applies.

Fix your conversion signal before you touch creative.

Read the full article: https://www.aitoolsforsocialmedia.online/ai-social-ads/

Langfuse vs LangSmith: $101 vs $239 for 50K Runs

Tom Morgan — Wed, 11 Nov 2026 11:17:26 +0000

Podium chose LangSmith for evals.

A 15-step agent can be one LangSmith trace and about 20 Langfuse units. “A trace is a sentence. 50,000 agents run a month. 50,000 × 20 = 1,000,000 units.

Key takeaways

One LangSmith trace costs $0.005.
Chart: monthly cost at 50,000 runs, one seat.
LangSmith’s base traces live 14 days; extended traces live 180 days and cost extra.

Langfuse Core keeps 90 days inside the $101.

Read the full article: https://www.aiobs.cloud/langfuse-vs-langsmith/

Cursor vs Claude Code vs Copilot: Who Stops a 9s Wipe?

Tom Morgan — Wed, 11 Nov 2026 11:09:30 +0000

The agent was Cursor running Anthropic’s Claude Opus 4.6.

Anthropic said it would keep supporting Claude models in Cursor. Claude Code uses Anthropic’s models only. Frequently asked questions Which is best: Cursor, Claude Code, or GitHub Copilot?

Key takeaways

Is Claude Code safer than Cursor?
Does Cursor still support Claude models?
Can I use Claude Code inside Cursor or VS Code?

Is the “Claude Code 39%” figure reliable?

Read the full article: https://www.aiearnerhub.com/cursor-vs-claude-code-vs-copilot/

Gboard Privacy Myth: Your Texts Still Leak via Updates

Tom Morgan — Wed, 11 Nov 2026 11:00:03 +0000

Their attack targets individual updates; central differential privacy protects the aggregate model.

The claims are Google’s. Frequently asked question: Is federated learning actually private? The Dublin attack used a public text-message corpus, an extracted model, and an assumed curious server.

Key takeaways

Sources: Suliman & Leith (2022), Two Models Are Better than One: Federated Learning Is Not Private for Google GBoard Next Word Prediction Xu et al.
(2023), Federated Learning of Gboard Language Models with Differential Privacy, Zhang et al.
(2023), Private Federated Learning in Gboard McMahan & Thakurta (2022), Federated Learning with Formal Differential Privacy Guarantees Xu & Zhang…

(2024), Federated Learning in Practice: Reflections and Projections (Daly & Ramage, 2026), Toward provably private learning from federated data, and the paper Hard et al.

Read the full article: https://www.aipersonalization.cloud/gboard-privacy-myth/

300 Hours With ChatGPT Convinced Him He’d Save the World

Tom Morgan — Wed, 11 Nov 2026 10:48:07 +0000

Updated November 10, 2026 A recruiter with no psychiatric history, a church that sat on $175,172 for three years, and a “bot religion” with 88 bots per human.

I found no evidence of 2026 activity. Both: two-thirds reported a spiritual experience. Echo: machines talking, people steering Truth Terminal.

Key takeaways

In October 2025, OpenAI estimated that 0.07% of weekly users show possible signs of psychosis or mania, out of 800 million.
Inputs and arithmetic: 800,000,000 weekly users × 0.07% = 560,000 (OpenAI, October 27, 2025).
Nobody needs to find a religion.

OpenAI’s 0.07% is a company estimate from October 2025, before GPT-4o was retired in February 2026.

Read the full article: https://www.ainvasion.com/ai-religion-digital-cults/

AI Social Automation: Cases, Data & Hard Rules

Tom Morgan — Fri, 06 Nov 2026 22:06:20 +0000

Human posts won clearly in marketing, innovation, and healthcare.

(Buffer) The headline: a median engagement rate of 4.82% for non-AI posts and 5.87% for AI-assisted ones. It doesn’t contradict the LinkedIn data. Plain posting is cheap.

Key takeaways

Buffer’s data is from 2024 and from Buffer.
Does AI-generated content get less engagement?
In Buffer’s 1.2M-post data, AI-assisted posts had higher median engagement, with marginal gains on LinkedIn and YouTube.

In Originality.ai’s LinkedIn data, human posts did better in marketing, innovation, and healthcare, and AI posts did better in leadership and inspiration content.

Read the full article: https://www.trendix.tech/ai-social-automation-cases-data/

IndexNow on Shopify: Check Before You Install Anything

Tom Morgan — Fri, 06 Nov 2026 22:00:12 +0000

One says your store is already covered.

Verify your store in Bing Webmaster Tools. Confirm in Bing Webmaster Tools. Check Bing Webmaster Tools.

Key takeaways

FAQ Does Shopify support IndexNow natively?
Microsoft says yes (May 2025).
Verify in Bing Webmaster Tools.

Will IndexNow improve my Google rankings?

Read the full article: https://www.seohack.info/indexnow-shopify/

Build an AI Spirit Box & Test If It Hears the Dead

Tom Morgan — Fri, 06 Nov 2026 21:52:40 +0000

People hear voices in ambiguous audio, and a “paranormal” framing makes it worse.

Whisper has been documented inventing words from silence and noise. The audio you hear is split-second slices of whatever is on air, plus noise. A software-defined radio dongle plus sweep software is the other path.

Key takeaways

Don’t build anything that transmits.
Their data was speech from people with aphasia, so it isn’t a noise test.
Different audio, different models, different measures.

Condition C: synthetic white noise, no radio at all.

Read the full article: https://www.neuralgrimoire.com/build-an-ai-spirit-box/