Let me ask you this - if it isn't a big deal, then why is it changing?
Why would anyone change something so unimportant according to you. I mean it is just a counter argument to your's, that we should not care about this or have a strong opinion.
But the thing is, we should care - because they care. And it is nothing altruistic about it (if they really think that, then it is just silly) because in reality it is just a PR move ;)
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