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Discussion on: How Do You Drive Attention and Traffic?

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lkopacz profile image
Lindsey Kopacz

So I wanna rephrase that. My target audience isn't one I want to convince that they need my product. I want them to be already interested but they need to know why it will help them be the hero. :)

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kaelscion profile image
kaelscion

So wait, what I am hearing is, that in order to write good advertising copy, I must channel my inner Gandalf? 😱 WHY HAS NOBODY EXPLAINED THIS TO ME BEFORE?!?