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Discussion on: Power BI for Developers - Embed Analytics in Your Application

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Amit Shuster Ask Me Anything

Hi damuvenkatesan,
Are you using something similar to: ?

If this is the case, it is not a real B2C, but an invite to join the organization. Therefore, you see that user name as you send them B2B invite to join the tenant.

Power BI does not natively support Azure B2C.

Please check the following whitepaper