Their technique as I understand it, is that blogging is mandatory for every employee every x days where x = num_of_employees. So from director to intern, it's your turn to blog every 50ish days.
Secondly, there is a countdown to everyone's blog post deadline on the information radiator in their public space. And I'm told that if you miss your blogging deadline, you're "told, not completely ironically" that you are "failing the company".
Clearly that takes a company-wide push that involves everyone and is approved and enforced at every level of organisation. Not everyone can do that!!
I'm currently working my last ever day(!) at Village Software, where we've overhauled our blogging method along similar lines but not so frequent and not so strict.
We have a room in Teams (i.e. Slack) where we co-ordinate blogging topics, resources, and publication pipeline. This helps to support people in writing their posts.
I hope that helped a little? Good luck with your blogging program, looking forward to your colleagues great posts!
Making it a mandatory task sounds like the way to go, even if we had one person blog a week that wouldn’t be too much of a burden over a year. Maybe two per person per year for our teams current size.
I also agree that having someone further up the chain on board and also participating will help.
Thanks again, that’s such a helpful strategy. If I just leave it to volunteers I imagine it will go nowhere.
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Their technique as I understand it, is that blogging is mandatory for every employee every x days where
x = num_of_employees. So from director to intern, it's your turn to blog every 50ish days.Secondly, there is a countdown to everyone's blog post deadline on the information radiator in their public space. And I'm told that if you miss your blogging deadline, you're "told, not completely ironically" that you are "failing the company".
Clearly that takes a company-wide push that involves everyone and is approved and enforced at every level of organisation. Not everyone can do that!!
I'm currently working my last ever day(!) at Village Software, where we've overhauled our blogging method along similar lines but not so frequent and not so strict.
We have a room in Teams (i.e. Slack) where we co-ordinate blogging topics, resources, and publication pipeline. This helps to support people in writing their posts.
I hope that helped a little? Good luck with your blogging program, looking forward to your colleagues great posts!
Thank you! That’s great advice.
Making it a mandatory task sounds like the way to go, even if we had one person blog a week that wouldn’t be too much of a burden over a year. Maybe two per person per year for our teams current size.
I also agree that having someone further up the chain on board and also participating will help.
Thanks again, that’s such a helpful strategy. If I just leave it to volunteers I imagine it will go nowhere.