Progressive Web Applications (PWA) are web applications built using modern web technologies designed to provide users with a native app-like experience.
eCommerce Progressive Web Applications are installed on the user's device like a native app, but they run in the browser.
It means that they can be accessed from any device with a modern browser, and they don't need users to download anything from an app store.
PWAs are still a new technology, but they are gaining popularity.
It is due to their many advantages over traditional web apps, such as:
- Improved performance:
PWAs are much faster and more responsive than traditional web apps.
It is because they are designed to take advantage of the latest web technologies, such as service workers and web assembly.
- Offline access:
PWAs can be used even when the user is offline.
This is because they can store data on the user's device.
- Push notifications:
PWAs can send push notifications to users, just like native apps.
This can keep users engaged and informed about new content or updates.
- App-like experience:
PWAs provide a native app-like experience to users, even though they are running in the browser.
This means that users can interact with them, and they don't have to learn a new interface.
eCommerce businesses are starting to take notice of the potential of PWAs.
PWAs can provide several benefits for eCommerce businesses, such as:
- Increased conversion rates:
PWAs have been shown to increase conversion rates by up to 20%.
This is because they provide a faster and more seamless shopping experience for users.
- Improved customer engagement:
PWAs can send users push notifications, which can help keep them engaged and informed about new products or sales.
- Reduced development costs:
PWAs can be developed more quickly and cheaply than native apps.
This is because they can be built using existing web technologies.
Conclusion:
Overall, eCommerce PWAs are likely to have a huge impact on the web.
They offer many benefits over traditional web apps, and they are gaining popularity among users and businesses alike.``
Top comments (1)
They've been around for almost 10 years