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Erik Dietrich

Former software developer, architect, dev manager, CIO, and IT management consultant. Occasional writer. More than occasional remote business owner.

Location Digital Nomad Joined Joined on  Personal website https://daedtech.com/ github website twitter website

Education

BS/MS Computer Science

Work

Co-Founder & CEO at Hit Subscribe

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The Gotchas of Building an In-House Observability Platform Using Prometheus

The Gotchas of Building an In-House Observability Platform Using Prometheus

1
Comments
11 min read

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Organic Traffic Recovery: How to Win SERPs and Influence Execs

Organic Traffic Recovery: How to Win SERPs and Influence Execs

1
Comments
11 min read
The Best Tool for Real Content Attribution? The Fermi Problem

The Best Tool for Real Content Attribution? The Fermi Problem

1
Comments
10 min read
The Flat Squirrel Barrier to Content at Scale

The Flat Squirrel Barrier to Content at Scale

11
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10 min read
Where Did My Traffic Go? Hint: It Wasn't an Algorithm Update

Where Did My Traffic Go? Hint: It Wasn't an Algorithm Update

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Comments 1
14 min read
Getting Above the Brief: How to Improve Your Developer Marketing Positioning

Getting Above the Brief: How to Improve Your Developer Marketing Positioning

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Comments 1
8 min read
How We MVP Organic Traffic As A Lead Gen Channel

How We MVP Organic Traffic As A Lead Gen Channel

4
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12 min read
Six-Figure Content Programs: A Lesson (and Change) in Positioning

Six-Figure Content Programs: A Lesson (and Change) in Positioning

3
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8 min read
Gameplanning the SGE Apocalypse

Gameplanning the SGE Apocalypse

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Comments 3
12 min read
How to Identify Content Refresh Candidates, In Detail

How to Identify Content Refresh Candidates, In Detail

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Comments 1
15 min read
The Challenge Of Working Backward From A Post Title To A Keyword

The Challenge Of Working Backward From A Post Title To A Keyword

4
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6 min read
How to Project Organic Search Traffic and the Cost of Acquiring It

How to Project Organic Search Traffic and the Cost of Acquiring It

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7 min read
An Actually Strategic Way to Do SEO Competitor Analysis

An Actually Strategic Way to Do SEO Competitor Analysis

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9 min read
Why SEO Consulting Shouldn't Exist

Why SEO Consulting Shouldn't Exist

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11 min read
Creating a Company-Engineer Blogging Program

Creating a Company-Engineer Blogging Program

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Comments 2
9 min read
Gut Check Time: The "Are You Sure You Want Organic Traffic" Checklist

Gut Check Time: The "Are You Sure You Want Organic Traffic" Checklist

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Comments 1
9 min read
The Agency Client Bill of Rights

The Agency Client Bill of Rights

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13 min read
Failing without Knowing Why: The Tragedy of Performative Content

Failing without Knowing Why: The Tragedy of Performative Content

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Comments 1
18 min read
Link Building for Non-Scumbags: Build Authority Without Being Awful

Link Building for Non-Scumbags: Build Authority Without Being Awful

10
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12 min read
Developer Marketing: An Insider's Guide with Actionable Tips

Developer Marketing: An Insider's Guide with Actionable Tips

7
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13 min read
Every Billable Hour is Amateur Hour

Every Billable Hour is Amateur Hour

1
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11 min read
Don't Throw "Consulting Services" Onto Your Website

Don't Throw "Consulting Services" Onto Your Website

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Comments 17
7 min read
Keyword Research Case Studies: Glossaries

Keyword Research Case Studies: Glossaries

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Comments 1
8 min read
Keyword Research Case Studies: Tool-User Campaigns

Keyword Research Case Studies: Tool-User Campaigns

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9 min read
Keyword Research Case Studies: Ownership Campaigns

Keyword Research Case Studies: Ownership Campaigns

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9 min read
Reasoning About and Projecting SEO Content ROI

Reasoning About and Projecting SEO Content ROI

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14 min read
The Phases of an Organic Campaign

The Phases of an Organic Campaign

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13 min read
Keywords 301: Campaigns, Roadmaps, and Funnels

Keywords 301: Campaigns, Roadmaps, and Funnels

11
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14 min read
Keywords 201: Tails, Association, Authority, and Cannibalization

Keywords 201: Tails, Association, Authority, and Cannibalization

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12 min read
Keywords 101: Difficulty, Volume, and Segmentation

Keywords 101: Difficulty, Volume, and Segmentation

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Comments 1
14 min read
Introduction to Keywords via Understanding Searcher Psychology

Introduction to Keywords via Understanding Searcher Psychology

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14 min read
Game Theory in SEO: Building A Ship of Strategy in a Sea of Tactics

Game Theory in SEO: Building A Ship of Strategy in a Sea of Tactics

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14 min read
SEO for Non-Scumbags: How to Earn Site Visitors without Selling Your Soul

SEO for Non-Scumbags: How to Earn Site Visitors without Selling Your Soul

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Comments 4
16 min read
Marketing to Software Engineers on Twitter Is an Expensive Good Idea

Marketing to Software Engineers on Twitter Is an Expensive Good Idea

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Comments 6
15 min read
Business Profit 101: A Primer for Freelance Software Developers

Business Profit 101: A Primer for Freelance Software Developers

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12 min read
Freelancers Aren't (Yet) Business Owners

Freelancers Aren't (Yet) Business Owners

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11 min read
The Freelancer’s Condition: Quagmire of the Owner-Operator

The Freelancer’s Condition: Quagmire of the Owner-Operator

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8 min read
11 Realpolitik Career Tips for Junior Developers

11 Realpolitik Career Tips for Junior Developers

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Comments 6
18 min read
Software Career Anti-Patterns: Career Development by Coincidence

Software Career Anti-Patterns: Career Development by Coincidence

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8 min read
Java Exceptions and How to Log Them Securely

Java Exceptions and How to Log Them Securely

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11 min read
Readers Often Ask Me, "Should I Write a Book?" Here's My Take

Readers Often Ask Me, "Should I Write a Book?" Here's My Take

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10 min read
Creating an Audit Trail for Your Business

Creating an Audit Trail for Your Business

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Comments 1
6 min read
To C/C++ Or Not to C/C++

To C/C++ Or Not to C/C++

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Comments 31
1 min read
Coding as the Boss: My Story of Developer Hegemony

Coding as the Boss: My Story of Developer Hegemony

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Comments 3
7 min read
What Goes Into Log Analysis?

What Goes Into Log Analysis?

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6 min read
How to Become a Management Consultant

How to Become a Management Consultant

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15 min read
Unit Tests Correlate With Desirable Codebase Properties

Unit Tests Correlate With Desirable Codebase Properties

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7 min read
Are There Actually Companies out There That Write Good Code?

Are There Actually Companies out There That Write Good Code?

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7 min read
Is Your Team Wrong About Your Codebase? Prove It. Visually.

Is Your Team Wrong About Your Codebase? Prove It. Visually.

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Comments 10
7 min read
Choosing Among Log Management Tools

Choosing Among Log Management Tools

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6 min read
What Makes a Codebase Acquirable?

What Makes a Codebase Acquirable?

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7 min read
Businesses Should Have 3 Months of Savings? It’s Not as Simple As You Think

Businesses Should Have 3 Months of Savings? It’s Not as Simple As You Think

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Comments 6
14 min read
Positioning Strategy for the Aspiring Software Consultant

Positioning Strategy for the Aspiring Software Consultant

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Comments 6
13 min read
Freelance Tax Implications for Side Hustlers: How to Handle It

Freelance Tax Implications for Side Hustlers: How to Handle It

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Comments 2
12 min read
Five Reasons You Need Log Monitoring

Five Reasons You Need Log Monitoring

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6 min read
Remote Software Jobs for Social Anxiety Sufferers

Remote Software Jobs for Social Anxiety Sufferers

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8 min read
Introduction to Continuous Integration Tools

Introduction to Continuous Integration Tools

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6 min read
Side Hustle Ideas for Software Developers

Side Hustle Ideas for Software Developers

105
Comments
12 min read
Should I Quit My Job? Take This Quiz to--Just Kidding, You Should Quit

Should I Quit My Job? Take This Quiz to--Just Kidding, You Should Quit

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Comments 1
9 min read
Calculating the ROI of Log Analysis Tools

Calculating the ROI of Log Analysis Tools

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8 min read
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