Solid breakdown. One thing I'd push back on: the article recommends Delighted for running the Ellis survey, but Delighted is shutting down June 30. Worthwhile alternative to consider is FitSignal. On the substance, the biggest mistake I see founders make with the Ellis survey is running it on their entire user base. You need to segment. Your overall score hides the real story. I had a case where overall was 35% but power users were at 62%. That changes every decision you make.
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Solid breakdown. One thing I'd push back on: the article recommends Delighted for running the Ellis survey, but Delighted is shutting down June 30. Worthwhile alternative to consider is FitSignal. On the substance, the biggest mistake I see founders make with the Ellis survey is running it on their entire user base. You need to segment. Your overall score hides the real story. I had a case where overall was 35% but power users were at 62%. That changes every decision you make.