You have the right idea, basically go to platforms that generate traffic. Otherwise, you could also pay for traffic with ads. Contact content creators that are relevant to your product with following sizes that are small, medium, and large. Large obviously has the largest audience reach but everyone is doing the same thing you are so the odds of getting a shoutout are small and potentially expensive. You can also try to incorporate a referral system that rewards people for finding you customers. This works especially well if your product is a big ticket item and commissions would be lucrative for the finder.
Also, to your point about it not being worth while to spend your personal time and money on something that doesn't have enough audience.... that's a great lesson learned. Before investing time and money on a project, you want to do market research to get an idea of how large the potential market is. From there, you come up with a business model and see if the potential revenue from the market would make the project worth while.
I'm not sure what your product is, but I'm sure it has an audience that would find it useful... you just have to put in the effort and start going door to door and knocking.... using social media of course. You just have to invest your time to create that digital footprint and let it sit, eventually relevant people will find it and buy it if they're interested.
A polyglot technology enthusiast with experience of 10+ years on different technologies implementing scalable, distributed, and agile web application solutions
My product is a shorts based learning platform. I have put content on programming on that and like specified in the post, where ever I was able to do post, there was good response.
Since this is a personal project , I don't have the funding to put ads.
I think the referral system is a worth a try.
Thank you for the inputs :)
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You have the right idea, basically go to platforms that generate traffic. Otherwise, you could also pay for traffic with ads. Contact content creators that are relevant to your product with following sizes that are small, medium, and large. Large obviously has the largest audience reach but everyone is doing the same thing you are so the odds of getting a shoutout are small and potentially expensive. You can also try to incorporate a referral system that rewards people for finding you customers. This works especially well if your product is a big ticket item and commissions would be lucrative for the finder.
Also, to your point about it not being worth while to spend your personal time and money on something that doesn't have enough audience.... that's a great lesson learned. Before investing time and money on a project, you want to do market research to get an idea of how large the potential market is. From there, you come up with a business model and see if the potential revenue from the market would make the project worth while.
I'm not sure what your product is, but I'm sure it has an audience that would find it useful... you just have to put in the effort and start going door to door and knocking.... using social media of course. You just have to invest your time to create that digital footprint and let it sit, eventually relevant people will find it and buy it if they're interested.
My product is a shorts based learning platform. I have put content on programming on that and like specified in the post, where ever I was able to do post, there was good response.
Since this is a personal project , I don't have the funding to put ads.
I think the referral system is a worth a try.
Thank you for the inputs :)