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Dennis Ezzo
Dennis Ezzo

Posted on

Hey everyone!

Studied 200 cold emails that got replies
— here's what they all had in common.
Not a single one started with "I hope this
email finds you well."
Every single one opened with something
specific about the recipient.
Other patterns I found:

  • All under 120 words
  • One ask only, never multiple CTAs
  • Subject lines were questions or incomplete thoughts
  • No attachments ever

oai-outreachai.netlify.app

What patterns have you noticed in emails
that actually get replies?

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