Hello everyone, I'm Gudong. Today I want to share my recent "massive earnings" from my WeChat Official Account 💰💰💰
Yesterday, I opened my WeChat Official Account助手 and checked my revenue: 24.87 yuan.
For me, this is indeed a proper "fortune."
1. Daily Life with Traffic Monetization
Last year, I enabled the traffic monetization feature for my WeChat Official Account.
Simply put, you add an ad space at the bottom of your articles, and you earn money when people read them.
For a long time after enabling it, my daily revenue was just a few cents, sometimes less than a yuan.
So I almost never looked at this section, and didn't care much about it.
2. An Unexpected Surprise
But seeing 24.87 yuan still made me quite happy.
As for this fortune, I have to thank Tencent. A few days ago, my article "微信输入法，越来越香了" was recommended by WeChat, and the view count is now approaching 20,000+.
This is the first time I've seen such results since writing over 300 articles. Previously, my article views were mostly in the hundreds, sometimes under 100, and occasionally breaking 1,000 was considered good.
After this article was recommended, I truly felt the power of traffic.
When the WeChat Official Account gives you traffic, it's like getting on a highway—the push-back feeling is real.
Every time I opened the WeChat Official Account助手, there were dozens of unread notifications. This was unprecedented for me.
3. A Form of Positive Feedback
I see this as a reward, a form of positive feedback.
For a long time, I wrote quietly without much recognition. The positive feedback mainly came from everyone's likes and comments, as well as my own habit of treating it as a fixed routine. But this extra monetary reward still makes me happy.
Happiness isn't about how much money—it's about the feeling of being seen.
4. Not Chasing Traffic
So will I start writing articles for traffic and hot topics?
Probably not.
I'll still focus on areas I care about: AI, programming, indie development, history, basketball... I care about quite a few things, but I won't write about something just because it's "trending."
I think we still need to focus on our inner selves—please ourselves first, then please our readers.
Writing for a WeChat Official Account means completely different approaches and directions for different authors. I think the hardest state to achieve is finding a balance between pleasing yourself and pleasing your readers—winning together. I haven't reached that level yet, but I think if I can achieve it one day, that would be pretty cool.
5. A Non-Utilitarian State
I've never liked doing things too utilitarianly.
Beyond utility, there are many things worth pursuing. Whether it's writing for a WeChat Official Account or making apps, you can actually do better in a non-utilitarian state.
Once you become too utilitarian, your actions tend to get distorted, and your eyes only focus on the results. But in a non-utilitarian state, we have more mental energy to enjoy the process. When we're less desperate for results, the results often turn out better.
24.87 yuan isn't much, but it's a signal—what you're doing is being seen, and people find value in it.
That's enough.
I'm Gudong. Slow down to go faster.
About Gudong
inBox Notes author | Indie Developer | AI Programming Practitioner
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