In fact those approx 12k product pages are duplicate from other websites. Pushing them as they are to Google is actually a not good idea for SEO.
I have 3 advice for you :
1- Invest on your categories / subcategories pages
Think about having original, unique and high quality cat pages. Try to target all the interesting keywords.
2- Prioritize your top products for content production
I guess only a small % of those 85% are high priority products. So invest on them.
3- On your product details pages, think about compiling the data you have and presenting it in different manner. Don't just give the product characteristics..think about the need that this product fits, how to use it, other useful information other providers don't give..Etc
Thanks Aymen, We were in the dilemma on how to deal with these pages... so thank you for your inputs.
We will probably be able to act on points 1 & 2 immediately. Point 3 is the direction we want to move to... so will pick top performing products across the site and start improving them first hopefully we are able to get done sooner.
Hi Hetul and thank you for asking this question !
In fact those approx 12k product pages are duplicate from other websites. Pushing them as they are to Google is actually a not good idea for SEO.
I have 3 advice for you :
1- Invest on your categories / subcategories pages
Think about having original, unique and high quality cat pages. Try to target all the interesting keywords.
2- Prioritize your top products for content production
I guess only a small % of those 85% are high priority products. So invest on them.
3- On your product details pages, think about compiling the data you have and presenting it in different manner. Don't just give the product characteristics..think about the need that this product fits, how to use it, other useful information other providers don't give..Etc
Thanks Aymen, We were in the dilemma on how to deal with these pages... so thank you for your inputs.
We will probably be able to act on points 1 & 2 immediately. Point 3 is the direction we want to move to... so will pick top performing products across the site and start improving them first hopefully we are able to get done sooner.
Thanks
hk
Great ! Glad that could help you with this ;)