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I Built an API, Left It for Years, Then Someone Subscribed — Here's What I Learned

A few years ago, I built a small API and published it on RapidAPI. I didn’t think much would come from it — I hosted it on a free backend and mostly forgot about it.

Just recently, I logged into my dashboard and saw that someone subscribed to my $8/month tier — out of the blue.

It made me stop and think: should I kill it off or keep it going?

Turns out, keeping it may have been the best decision I’ve made this year.

🧪 The API Was Just Sitting There!
I never marketed it. No blog posts, no SEO, no Twitter threads.

It solved a niche problem. Nothing fancy — but it worked.

💡 Someone Subscribed… Why?
After a little digging, here’s what probably helped:

Recent Updates: I had updated the API just weeks ago to fix a small bug. That likely pushed it up in RapidAPI’s search rankings (they reward fresh updates).

Good Pricing: $8/month for something that saves time is a no-brainer for some developers or businesses.

📈 Is It Worth Keeping?
Short answer: Yes.

Long answer:

$8/month = $96/year = passive income.

With no active marketing, that’s not bad.

If more people find it, it could snowball (5 users = $40/month).

I don’t need to touch it unless something breaks.

🔧What I Plan to Do Next
I’m not turning this into a startup. But I am doing the following:

Improving the docs

Adding a few more features

Sharing this post to help others realize the power of publishing small tools

📣 Advice to Other Devs
If you’ve got a working side project or microservice:

Publish it — especially if you already built it for yourself.

Use RapidAPI or similar marketplaces to get visibility.

Host it cheap or free.

Charge a small amount. You’d be surprised what people are willing to pay for.

Don’t overthink it. Small APIs can still earn real money 💸.

👇Want to Check It Out?
Here’s the API:
🔗 washington-post

🙌Let Me Know
Have you tried something similar?

Did you earn any revenue from APIs or tools?

What worked for you?

Let’s share notes 👇

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