Choosing a BI tool sounds easy until you realize you’re not just picking software, you’re picking who gets to use it.
If it’s just your data team, go for Metabase or Redash. They give you raw flexibility, custom queries, and that nice “let me just tweak this SQL” kind of control. Perfect if your analysts basically live in dashboards and cron jobs.
But if you need everyone to jump in sales, ops, marketing you’ll want Power BI, Tableau, or Looker. Those tools trade a bit of flexibility for accessibility. Non-technical users can explore data without breaking things (usually 😅).
So yeah, the rule of thumb? Choose power if it’s for your data team. Choose ease of use if it’s for the whole org.
At the end of the day, the best BI stack isn’t the one with the prettiest charts, it’s the one people actually use.
🎥 We broke it down in a short clip: How to Choose a BI Tool 🤔
What’s your go-to BI tool right now? Have you found a setup that balances flexibility and adoption? I’m curious how different teams are solving this trade-off.
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