A strong online presence is the key to differentiating your business from the competition in the present digital age. Whether you are the owner of a small business thinking of building your website from scratch or looking to revamp your established online presence, you need to hire graphic designer.
Understanding the difference between web graphic design and web development is vital when it comes to finding and hiring the right professional. Although these two segments sound to be closely related they aren’t. Both of these have distinct roles to play when it comes to the creation of a successful website. Let’s explore these differences in this article.
How are Web Graphic Design and Web Development Different
Understanding the difference between web graphic design and web development is vital when you are on the lookout to assemble a competent workforce. Understanding these distinctions can aid you in hiring the right talent. So, let’s get straight to the point without further ado.
Web Graphic Design: The Artistic Side of the Web
This has almost everything to do with the visual elements of your website. When you hire web graphic designer their primary responsibility is to enhance the overall look and feel of your website with attention to it’s aesthetics, user interface design, and user experience rendered. With their creative skills, they design the layout, color scheme, typography, images, and other visual elements that are responsible for uplifting the visual appeal of your website and offering a seamless user experience.
Some of the broad responsibilities that fall under the kitty of a graphic designer include:
- Crafting the website’s digital identity in a way that enhances your brand presence on online platforms.
- They ensure the alignment of your website design with your company’s image, vision, and target audience by using appropriate logos, color schemes, and other visual branding elements.
- Additionally, in the present era where the digital world is constantly evolving they must focus on creating responsive designs that are adaptable to various screen sizes and devices.
Therefore, when you choose to hire graphic designer it becomes vital to assess their work portfolio and artistic talent. Also, carefully examine their innate ability to create visually appealing designs with the best UI/UX design principles in effect. The soft skills evaluation is also a must alongside their technical assessment because exceptional communication and coordination skills are the key to driving success.
Web Development: Building the Functional Backbone
Web development is another aspect of successful website development that deals with the coding and programming side. Web developers transform the graphic designer’s vision into a highly functional website by using appropriate programming languages such as HTML, CSS, JavaScript, and other suitable frameworks.
Web developers are concerned with building the structure and interactivity of your website in a way that strengthens the functionality, performance, and responsiveness. They also pay attention to the site load speed, it’s smooth functioning, and compatibility with distinct browsers and devices. They also add dynamic features to your site by integrating the back-end systems, database, and server configurations.
When you decide to hire a web developer you must carefully consider their technical finesse, coding proficiency, and expertise with related technologies and frameworks. They must also possess exceptional problem-solving ability with meticulous attention to detail to be able to work in conjunction with the graphic design team.
Closing Thoughts
In a nutshell, the differences might sound minimal but they have a sizeable impact on the success of your website development. Moreover, synergy between graphic designers and web developers is essential as a seamless collaboration is required to achieve the desired outcome. Their interconnectivity ensures that your website is not only visually appealing but also functions flawlessly.
If you want to hire graphic designer you can reach out to Uplers for assistance. It will function as your one-stop talent partner by curating a pre-vetted network of the top 3.5% of Indian remote talent. You can save up to 40% on your hiring costs if you choose Uplers as your talent powerhouse. For more insights visit Uplers website.
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