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Discussion on: Do Software Developers Hate Marketing?

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Stephanie Morillo Author

Thank you! And indeed you’re right: on a visceral level, programming communities are hostile to marketing because a lot of the marketing they’d encounter feels fake, forced, and dishonest. That’s why I’m always in awe of the developers who are actually doing marketing but don’t appear to do so. It’s because their marketing angle is one that comes from being authentic and transparent. And that’s refreshing to see. Marketing is just a tool, and like any other tool, it’s only as good or as bad as the intentions of the individuals doing it. Thank you for reading!