If you're left wondering, why is there a good amount of traffic on your website, but the conversion is extremely low. The problem might be that your website is not mobile-friendly.
Now, major portion of the traffic comes from mobile phones. The experience your site provides to users on this specific device is the decision maker of whether the user will browse deep into your website or bounce!!
Moreover, start optimising your site for mobile from the day you start building your website. This will save time and costs!
To understand how you can implement mobile-friendliness into web development, reach out to expert developers.
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