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Arjun Mullick
Arjun Mullick

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5 Trends I Saw Judging the NovaSpark Pitch Competition

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Every hackathon feels like stepping into a time machine you don’t just see projects, you see glimpses of the future. I had the privilege of serving as a judge at the NovaSpark Pitch Competition. Over two weeks, dozens of teams presented their ideas with a mix of nerves, brilliance, and pure energy.

As I listened to the pitches, a clear pattern emerged. These weren’t just student experiments; they were prototypes of how technology will reshape our lives in the coming years. Below are the five biggest trends I noticed that every startup, investor, and aspiring entrepreneur should pay attention to.

1. AI is No Longer an Accessory — It’s the Core

Three years ago, hackathon projects often added AI as a flashy feature — a chatbot here, a classifier there. At NovaSpark, that wasn’t the case. AI wasn’t an afterthought; it was the foundation.

One team built a mental health assistant trained on anonymized journal entries to detect mood shifts.

Another demoed an AI-powered tool for streamlining logistics for small retailers — not sexy, but highly practical.

The takeaway? The next generation of builders are AI-native. They start with AI as the assumption, not the add-on.

2. Sustainability is Mainstream, Not Niche

For years, “green tech” felt like a side category at hackathons. This year, nearly every second project had some environmental angle. From carbon footprint trackers to waste reduction apps, sustainability was woven into the DNA of the ideas.

It wasn’t performative either. Teams were thinking in terms of lifecycle impacts and scalability — how would their solution remain eco-conscious as it grew? For founders, this is a signal: your users and customers increasingly expect sustainability to be the default, not a bonus.

3. User Experience Beats Complexity

Some of the most technically impressive projects didn’t make it to the top. Why? Because the judges — and potential users — couldn’t understand them easily.

Meanwhile, simpler apps with clean, intuitive interfaces made a stronger impression. One winning team built a lightweight app for students to manage group projects. The codebase wasn’t groundbreaking, but the experience was frictionless.

That’s the reality of innovation: the best idea in the world fails if the user can’t use it.

4. Collaboration Across Disciplines Unlocks Magic

What excited me most wasn’t just the tech — it was the teams themselves. At NovaSpark, I saw:

Biologists teaming up with data scientists.

Economics students working with full-stack engineers.

Designers leading teams that included hardcore coders.

This kind of cross-pollination creates products that are both technically solid and socially relevant. In the real world, startups that ignore design or user empathy in favor of pure tech often fail. These student teams instinctively understood the value of diverse perspectives.

5. Resilience is the Superpower No One Talks About

Hackathons are chaotic. Code breaks. Demos crash. Time runs out. What separated good teams from great ones wasn’t the absence of problems — it was how they handled them.

One team’s presentation laptop froze mid-demo. Instead of panicking, they switched to screenshots and narrated the workflow. The poise they showed under pressure left a stronger impression than a perfect demo would have.

Resilience is underrated in entrepreneurship. Investors and customers alike gravitate to builders who adapt fast and keep moving forward.

Bonus: Storytelling Wins

Although I was officially evaluating technical merit, innovation, and usability, I couldn’t ignore one thing: the best storytellers always stood out. Teams that framed their work as a human story — “This is the problem my grandmother faced, and here’s how we solved it” — instantly connected with the audience.

Great founders are also great storytellers. This was a reminder that pitching isn’t just about features; it’s about why it matters.

Closing Reflections

Judging the NovaSpark Pitch Competition was a reminder of why I love hackathons. They compress months of innovation into days, force teams to think big and act fast, and create a stage where raw creativity meets execution.

The trends I observed — AI at the core, sustainability, user-first design, interdisciplinary teams, and resilience under pressure — aren’t just hackathon curiosities. They’re signals of what the next wave of startups will look like.

For me, the experience wasn’t just about scoring projects. It was about witnessing the future being prototyped in real time.

If you’re a entrepreneur, or builder, I encourage you to attend (or judge) a hackathon. You won’t just see projects — you’ll see mindsets that could shape the next decade of technology.

I regularly serve as a judge and speaker at hackathons like NovaSpark. If you’d like to collaborate or bring me in for your event, connect with me on LinkedIn.

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