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Vidya
Vidya

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📣 Push Notifications Done Right: How OneSignal Helps Apps Retain Users

A lot of apps don’t lose users because of missing features — they lose them because they don’t communicate at the right time.

Engagement isn’t just about what you build, but when and how you reach users. That’s where OneSignal helps.

What I liked:

  • Targeted messaging with audience segmentation
  • Automated journeys based on user behavior
  • Clear delivery and performance insights
  • Tag-based personalization

I recently integrated OneSignal into a React Native app, and the setup was surprisingly smooth — segments, journeys, and full integration went without much hassle.

Big takeaway: push notifications work best when they’re relevant and timely, not spammy.

Curious — how are you handling user engagement in your apps? Any good OneSignal alternatives you’d recommend?

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