I believe the only way to be noticed, which eventually leads to becoming an "influencer" is showcasing your ability, and this could be then varied in many ways, for instance: work for a really big and well-known brand, participate more in the open source community, share your knowledge, your work, and experience to the dev communities...

In general, none of those is easy to accomplish and you need to stay consistent and don't give up.

Regards,
Your fellow "influencer"-wanna-be 😊