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Mahipal Nehra for Decipher Zone

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AI Consumer Insights: What companies are tracking?

Artificial Intelligence is an ongoing trend which is hyped a lot but the perception of people is positive as well as negative. People are quite sceptical about the fact that AI can pose a threat to humans and their privacy which really depends on how we use AI. The fact that companies are tracking people’s activity to create targeted ads for more ROI (Return on investment) and it does not pose any threat to our privacy because the data is being shared with hidden identities. So, let’s discuss how, why & what companies are tracking about us.

Read the full article here: AI Consumer Insights: What companies are tracking?

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