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Optimization Using R: Concepts, Origins, Applications, and Case Studies

Optimization is at the heart of every decision-making process. Whether it is a business allocating limited resources, a logistics company optimizing route planning, or a financial institution balancing risk and return, optimization helps identify the most efficient solution among several alternatives. In R, optimization techniques are widely used due to the language’s rich mathematical and statistical capabilities, as well as its extensive package ecosystem.

This article explores the origins of optimization, its real-world applications, and detailed case studies, followed by step-by-step demonstrations of how to execute optimization tasks in R.

Origins of Optimization
The field of mathematical optimization can be traced back to the 17th century when mathematicians such as Newton and Leibniz laid the foundations of calculus. Early optimization problems involved finding maxima or minima of functions, which later grew to include more complex, multi-variable constraints.

By the early 20th century, optimization gained prominence through operations research, especially during World War II when countries needed to allocate limited military resources effectively. Linear programming was formalized by George Dantzig in 1947 with the introduction of the simplex method, revolutionizing the way industries approached resource allocation.

As computing power increased, optimization moved from theoretical mathematics to widespread practical use. With programming languages like R, optimization became accessible to analysts, data scientists, and researchers across domains.

What Is Optimization?
Optimization refers to the process of choosing the best possible solution from a set of available alternatives. It involves:

  • An objective function (e.g., maximize profit, minimize cost)
  • Decision variables (inputs we manipulate)
  • Constraints (limitations such as resources or time)
  • An optimal solution that satisfies constraints and yields the best outcome

Optimization problems generally fall under two types:

  1. Unconstrained Optimization – where decision variables can assume any value within their domain.
  2. Constrained Optimization / Linear Programming (LP) – where limitations or restrictions are imposed on variables.

R supports both through functions like optim() and packages such as lpSolve and lpSolveAPI.

Unconstrained Optimization in R
Unconstrained optimization identifies the minima or maxima of functions without limitations. R provides the built-in optim() function for solving such problems.

Example
We define a function:

f <- function(x) 4 * (x[1]-1)^2 + 7 * (x[2]-3)^2 + 30

Set starting point:

c <- c(1,1)

Run optimization:

r <- optim(c, f)

The output reveals:

Optimal parameters: 0.9999207 and 3.0001660

Minimum value of the function: 30

Convergence status: 0 meaning successful optimization

This demonstrates how easily R can find optimal values for multi-dimensional functions.

Introduction to Linear Programming
Linear Programming (LP) focuses on optimizing a linear objective subject to linear constraints. It is widely used in resource allocation, production planning, transportation, energy management, and scheduling.

LP problems follow this structure:

  • Objective function: Maximize or Minimize
  • Decision variables: y1, y2, …
  • Constraints: linear inequalities or equalities
  • Non-negativity: y1 ≥ 0, y2 ≥ 0

Packages like lpSolve make LP implementation in R simple and intuitive.

Real-Life Applications of Optimization
Optimization is used in nearly every industry. Here are a few examples:

1. Supply Chain & Logistics
Companies optimize:

  • Warehouse locations
  • Delivery routes
  • Inventory management
  • Transportation costs

For example, Amazon uses optimization to place warehouses strategically and to minimize delivery times.

2. Manufacturing
Optimization helps in:

  • Production scheduling
  • Reducing waste
  • Maximizing machine utilization

Factories routinely use LP to decide how many units of various products to produce.

3. Finance
Portfolio managers use optimization to balance:

  • Return
  • Risk
  • Market constraints

Techniques like quadratic programming assist in constructing optimal portfolios.

4. Agriculture
Farmers optimize planting strategies by considering land area, crop prices, resource constraints, and labor availability.

5. Healthcare
Optimization aids in:

  • Nurse scheduling
  • Minimizing patient wait time
  • Hospital bed allocation

Case Study 1: Product Mix Optimization
A company produces two products, A and B, sold at $25 and $20. They have resource and time constraints:

  • Available resources: 1800 units
  • Time available: 8 hours (480 minutes)
  • Product A requires 20 resource units; B requires 12
  • Both require 4 minutes of production time

Objective:
Maximize revenue = 25y1 + 20y2

Constraints:
20y1 + 12y2 ≤ 1800

4y1 + 4y2 ≤ 480

y1, y2 ≥ 0

Solution in R using lpSolve:
objective.in <- c(25, 20) const <- matrix(c(20, 12, 4, 4), nrow=2, byrow=TRUE) rhs <- c(1800, 480) direction <- c("<=", "<=")

optimum <- lp("max", objective.in, const, direction, rhs)

Optimal production:

  • Product A: 45 units
  • Product B: 75 units
  • Maximum revenue: $2625

This mirrors real-world manufacturing strategies where companies use optimization models to allocate limited resources.

Case Study 2: Agricultural Optimization Problem
A farmer has 75 acres of land and wants to plant wheat and barley. The planting cost, profit per bushel, yield per acre, and storage constraints form a complex LP problem.

Objective:
Maximize profit = 143x + 60y

Constraints:

  • Planting cost: 120x + 210y ≤ 15000
  • Storage limit: 110x + 30y ≤ 4000
  • Land limit: x + y ≤ 75

Solving this in R using lpSolveAPI:

lprec <- make.lp(0, 2) lp.control(lprec, sense="max")

set.objfn(lprec, c(143, 60)) add.constraint(lprec, c(120, 210), "<=", 15000) add.constraint(lprec, c(110, 30), "<=", 4000) add.constraint(lprec, c(1, 1), "<=", 75)

solve(lprec) get.variables(lprec)

Optimal acres to plant:

  • Wheat: 21.875 acres
  • Barley: 53.125 acres
  • Maximum profit: $6315.625

This example is a classic demonstration of optimization in agriculture, balancing cost, yield, and resources.

Why Use R for Optimization?
R is a powerful tool for optimization because:

  • It has built-in functions and robust libraries
  • It provides visualizations for constraints and solutions
  • It integrates optimization with statistical modeling
  • It is open-source and widely supported

R’s lpSolve, lpSolveAPI, optim(), and other packages make it ideal for operations research tasks.

Conclusion
Optimization plays a pivotal role in modern decision-making across industries—from manufacturing and logistics to agriculture and finance. With R, implementing optimization models becomes more accessible and practical, thanks to its mathematical capabilities and intuitive packages.

By understanding the core concepts, exploring real-life examples, and practicing with case studies, you can start solving your own optimization problems with confidence. Whether you're maximizing profit, minimizing cost, or allocating constrained resources, optimization in R empowers you to make smarter and more efficient decisions.

This article was originally published on Perceptive Analytics.

At Perceptive Analytics our mission is “to enable businesses to unlock value in data.” For over 20 years, we’ve partnered with more than 100 clients—from Fortune 500 companies to mid-sized firms—to solve complex data analytics challenges. Our services include Snowflake Consultant and Tableau Consultants Company turning data into strategic insight. We would love to talk to you. Do reach out to us.

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