I wish I could comment more than a process suggestion. Sadly I can't suggest anything that isn't common tactics for targeting women, like advertising benefits, favoring skills over particular technologies, a company culture that values collaboration and learning, avoiding terms like "rockstar" and "ninja" or emphasizing perks that appeal mainly to a particular demographic.
As one of my colleagues and friend said, "I don't care if you're a woman or a man, tall or short, this colour or that colour, as long as you get the job done and efficiently, that's all that matters".
Thanks!
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I wish I could comment more than a process suggestion. Sadly I can't suggest anything that isn't common tactics for targeting women, like advertising benefits, favoring skills over particular technologies, a company culture that values collaboration and learning, avoiding terms like "rockstar" and "ninja" or emphasizing perks that appeal mainly to a particular demographic.
As one of my colleagues and friend said, "I don't care if you're a woman or a man, tall or short, this colour or that colour, as long as you get the job done and efficiently, that's all that matters".
Thanks!