I feel like the amount of work to build up your brand is very easy to overlook. I certainly made quite a few of these mistakes and I am constantly learning new things to improve for the future.
A few things that I do in order to make sure I am optimizing my time as well:
Great post Lindsey! I look forward to seeing what you do next.
I actually have a running list of topics too! It's super helpful when your goal is to post consistently, but you have an off week and aren't feeling inspired. This post came as an idea to go "off brand" or rather evolve my brand to not just be about accessibility, but also helping others get started. It's still an experiment and it's proving to be a positive one.
Also 100% pro automation too. I really like automating my tweets and emails! Saving the time has been super helpful!
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