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Discussion on: 13 Dreadful Website Redesign Mistakes To Avoid In 2021

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And also - do not measure the success of your site using KPIs to find out what the problem is.
This is necessary for evaluating the success and comparing advertising channels, as well as for competently managing the advertising budget - reads the article
And this is true, because the right set of KPIs for website design will reflect the goals and objectives of the business.