It was cool for a while. Nowadays even small labels use mp3 promo services such as Haulix to distribute promos cheaply, so the sheer number per week is more than any human can handle. I guess in a way it's a nice problem to have, but it does make reviewing everything I get impossible. Sometimes I just delete the e-mails without looking because there's no point getting more.
You'll never see me get anywhere near Top Hits. Except maybe if I lived in Finland where heavy metal is king. :)
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