Since it’s been a popular way to earn money and catch customers (we will answer HOW? later in this article) with the help of a mobile app, almost every entrepreneur is having a watch on it!
Let’s start with stats and facts related to the Mobile app!
Mobile apps are expected to generate $600 billion in revenue by 2020.
There are 2.8 million apps available for download on the Google play store.
The Apple app store has 2.2 million apps available for download.
49% of people open an app 11+ times per day.
In case you make your decision to launch an app in 2020, you need to look at certain things. We have listed and explained all these things in this article one by one.
Is the type of app we chose popular enough?
Look at the leading Android app categories worldwide, it will give you an idea about which kind of app you should invest. A deep insight at this statistics shows that mobile apps for tools are most popular. After that, communication apps are popular and then comes the app for entertainment and News, etc.
Hence, planning for mobile apps for tools that perform a specific function seems most profitable. Its target customers will be all the IT and Non-IT firms.
For example, an app for an image resizing tool could be used by web designers working in IT firms as well as university (Non-IT) students preparing their presentation. Google Indic Keyboard app is another good example.
Once it hits the market, it can take your business to the next level and that too in a short period of time!
Also Read: Top Software Outsourcing Companies in India
Also, Food delivery apps are also trending in the market. So, it is profitable to invest in food delivery apps like Zomato. Zomato has created a big revenue in quite a short period of time. Moreover, it has set an example in the market that food delivery apps can also make millions.
Is our app ready to perform on more than one operating system?
those who operate smoothly on various operating systems such as Android, iOS, and xamarin, etc. are called Hybrid apps.
And Native apps are those who are designed to work on a certain operating system only. Either they are for Android or iOS.
However, hybrid apps have less efficiency but these are more profitable when looked at the business perspective.
Did we perform enough research in the market?
We need to check whether we performed enough research in the market regarding the kind of app we are going to launch. Moreover, when you know your market, product benefits and understand the target audience, it gives you the confidence to stand in the competition.
Before the app development starts, proper research about every important aspect should be done. It not only helps in proper planning but also prepares for any losses that may come.
Have we chosen the right app development platform?
It is quite important to select the platform in which the app will be built. There are various popular platforms such as iOS, Android, and windows. However, there is a big competition between Android and iOS. It is quite crucial to select the platform at an early stage.
Did we perform proper debugging and testing?
Testing is just as it can ensure the running condition of the app. Tests will inform whether your app is functioning well or not. Also, running one test will not be enough for apps. There should be multiple tests run through the app to make sure the app is ready for the users.
Did we plan the design in the early stages?
Developers and designers are much different in their way of working. Developers get more technical with every developmental stage and designers get more creative as their creativity brings beautiful results.
Both the app design and development process must pay attention to the design as well as other technicalities.
Is our app enough secure for users?
It is seen that most of the time, developers ignore security which is really more dangerous for the users. The security of an app is of more importance than the other elements in the app.
Apps may contain sensitive user information, therefore making them secure becomes necessary. That is why various top mobile app development companies in India are making innovations to ensure the maximum security of the apps they design.
Did we create a robust core?
The app should be built around a strong core since the beginning. Moreover, remember all the features to be added to the app and go accordingly. The app can have some features in the later stages when the updates are being launched.
Is our app ready to give a good user experience?
The app that does not satisfy the app is assumed to be a failed app. The app development process steps should have one goal in common such as maximum customer satisfaction. It will result in better if you have a long term goal.
Convenience, speed, and experience are the factors that ensure maximum user experience. Therefore, it is important to make sure that your time, money and efforts are well invested in these factors since the initial stages.
Beta testing and Feedback is Crucial
Even if you think that your app has an appealing look and functions smoothly, still you need to get feedback from others. Beta testing is a great way of getting feedback from beta testers and it will be worth it.
Did we plan for future updates in our app?
It is a great app development practice to plan for future updates. Once the app is launched, it requires to be updated from time to time. The updates can include bug fixes, minor changes or can be used to introduce new features in the app.
An app requires regular support and maintenance. The cost of maintenance of the app is not less so maintaining future updates can be a little expensive for you as you are the owner of the app.
Did we pay enough attention to analytics?
Analytics plays an important role in the marketing of the app. User behavior analytics can be used to promote the app in the right way.
Including an analytics tracker in the apps can be highly beneficial in the long run.
Never clutter your app
Application development best practices do include building an app which is simple but interesting. If there is too much going on the app screen then the user will be confused and eventually get over the app. You certainly do not want it to happen. The screen is limited and only the most important features should be displayed.
Create for disruption
Most of the time, it happens that users open the app while they have some time in hand but as soon as duty calls, they exit the app. In case they come back to the app later and they find their position lost, it is really very disappointing.
General mistakes that users do while creating a mobile app
Not knowing the proper requirement of users
The potential app users are going to determine the future of your mobile application. In case they are not satisfied with the app, then it is going to be a serious issue in your business.
Experts predict that having knowledge about what your user wants and what they may want in the future can be the best strategy that you can apply. However, it can only be achieved through thorough research of the market.
Improper use of technology
Implementing technology in a specific way so as to produce a customer loved mobile app is the key here. But somehow, people could not achieve it. Moreover, people willing to create a unique app result in something complicated for users.
Sometimes, people go with the wrong operating system. Certain features and functions are not supported in older versions of the operating system. Moreover, some apps crash very often and it is really annoying for users. It clearly indicates that the app has a poor backend.
Hence, in order to avoid such backend related issues, hire app developer in India is suggested.
Wrapping up
I hope that now you are quite clear about what things to check before launching an app in the upcoming year. Following this checklist can make your app launching process error-free.
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