If I had a dollar for every time someone came to me asking:
“Hey Lady Bella! I want to get into tech, what should I do?”
…I’d probably be writing this article from a beach somewhere in Bali.
Over the years, friends, family, community members, and even complete strangers have reached out to me with this question. And while I love helping, I’ve realized something important:
I can’t choose a career path for you and I can't answer same question to 100s of people either. So what did my cute brain suggest? I had the bright idea to put together an article that covers most of the tech fields I know and try to provide as much clarity as I can. That way, you can pick the one that matches your personality, skills, and goals.
So, if you’ve been wondering where you fit in this vast and exciting industry, this is your no-stress, beginner-friendly guide to careers in tech.
From my experience talking to beginners, many believe they need to figure out their entire tech career path before they can even take the first step.
Want to hear the truth? You just need to explore enough to see what excites you, then go deeper into that one path. If in the long run it doesn't workout, transition to another.
So think of this guide as your tech career map.
1. Software & Application Development
What it is:
Software development is the heart of the tech industry. It’s about turning ideas into working products by writing code. If you’ve ever used Instagram, Netflix, or even the calculator on your phone, software developers made that happen.
Example Roles & What They Actually Do:
- Frontend Developer – builds the visual side of websites and apps (what you see and interact with). For example, when you click a “Sign Up” button on a shopping site and it changes color, opens a form, and shows a thank-you message etc. a frontend developer coded that experience.
- Backend Developer – works behind the scenes to make sure things actually happen when you click that button. They connect to databases, verify your details, and store your information securely.
- Full-Stack Developer – handles both the “look” and the “brains” of the app, meaning they can code the user interface and also manage the data flow.
- Mobile App Developer – builds apps specifically for phones and tablets (e.g., WhatsApp, Uber).
- Game Developer – creates interactive games like FIFA, Call of Duty, or Candy Crush, working on both gameplay and visuals.
Skills You’ll Need:
Programming languages (JavaScript, Python, Java, C#), problem-solving, version control (Git/GitHub), debugging, and frameworks like React, Angular, or Flutter.
Personality Fit:
Perfect for you if you enjoy solving puzzles, have a detail-oriented mindset, and like seeing your work come to life.
Learning Curve:
Moderate to high — the basics are quick to learn, but mastery takes time. You can build small projects within weeks and scale up to complex apps over months or years.
Growth Potential:
It's endless. Developers are in demand globally and can work in startups, big tech companies, or as freelancers. Career paths can lead to Tech Lead, Software Architect, or even Founding your own product.
Case Scenario:
Imagine an e-commerce startup wants to launch a platform where people can buy clothes online.
- The frontend developer designs the catalog layout, search filters, checkout pages etc.
- The backend developer ensures that when you click “Buy Now,” your payment is processed and your order is saved in the system.
- The mobile developer builds a version for iOS and Android.
- The full-stack developer might handle both parts if it’s a small team.
2. Data, Analytics & Artificial Intelligence
What it is:
Data is the new oil, and in this field, you’re the one drilling for insights. You collect, clean, and analyze data to understand patterns, make predictions, and guide decisions.
Example Roles:
- Data Analyst – creates reports, dashboards, and basic insights for decision-making.
- Data Scientist – builds predictive models to forecast trends.
- Data Engineer – designs pipelines to process and store large volumes of data.
- Machine Learning Engineer – trains and deploys AI models in real-world applications.
Skills You’ll Need:
SQL & Excel, Python, data visualization tools (Tableau, Power BI), statistics, and machine learning basics.
Personality Fit:
Great if you love numbers, spotting patterns, and solving problems based on evidence rather than guesswork.
Learning Curve:
Starts simple (Excel, SQL), but gets more complex as you dive into statistical modeling and machine learning.
Growth Potential:
High across industries like healthcare, finance, e-commerce, and entertainment.
Case Scenario:
A ride-hailing company like Uber wants to predict peak traffic hours in Lagos:
- The data analyst pulls historical trip data and finds daily trends.
- The data scientist builds a model that predicts surge times.
- The machine learning engineer integrates the model into the app so pricing updates automatically during rush hour.
3. Cloud & Infrastructure
What it is:
If software development is building the car, cloud & infrastructure is designing the road it drives on. These engineers ensure apps are deployed, updated, and running smoothly at scale.
Example Roles:
- Cloud Engineer – manages AWS, Azure, or Google Cloud infrastructure.
- DevOps Engineer – automates app deployment and updates.
- Site Reliability Engineer (SRE) – ensures system uptime and reliability.
Skills You’ll Need:
Cloud platforms, Linux & scripting, Docker/Kubernetes, CI/CD pipelines.
Personality Fit:
Perfect for those who love efficiency, automation, and solving large-scale system problems.
Learning Curve:
Moderate — you can start with cloud basics, then add automation and monitoring tools.
Growth Potential:
Sky-high especially now as more companies are moving to cloud-based systems.
Case Scenario:
A fintech app like Paystack expects millions of transactions daily:
- The DevOps engineer sets up automated updates so the app stays current without downtime.
- The cloud engineer ensures servers scale up during high traffic.
- The SRE monitors performance so users never experience delays.
4. Cybersecurity & Trust
What it is:
Cybersecurity is the digital equivalent of being a bodyguard, but instead of protecting people, you’re protecting systems, networks, and data from attacks. Every click, transaction, or login on the internet needs a layer of protection, and that’s where cybersecurity experts step in.
Example Roles & What They Do:
- Security Analyst – monitors systems for suspicious activity and investigates alerts.
- Penetration Tester (Ethical Hacker) – legally hacks systems to find vulnerabilities before criminals do.
- Security Engineer – builds secure software and infrastructure.
- Incident Response Specialist – jumps in to contain and resolve cyberattacks.
Skills You’ll Need:
Networking fundamentals, knowledge of firewalls & security tools, penetration testing techniques, encryption, and risk assessment.
Personality Fit:
Perfect if you’re naturally curious, investigative, and enjoy thinking like a detective.
Learning Curve:
Moderate. You can start with networking basics and work your way into specialized fields like ethical hacking or cloud security.
Growth Potential:
Massive. As cyber threats grow, the need for skilled professionals is skyrocketing worldwide.
Case Scenario:
A bank detects unusual login attempts from multiple countries:
- The security analyst identifies the pattern and flags it as suspicious.
- The incident response specialist locks affected accounts and investigates.
- The security engineer strengthens the login system with two-factor authentication.
5. Design & Product
What it is:
This is where tech meets creativity. Design & product roles focus on making digital experiences that are beautiful, intuitive, and solve real problems.
Example Roles & What They Do:
- UX Designer – ensures products are easy and enjoyable to use.
- UI Designer – creates the look, feel, and layout of digital products.
- Product Designer – blends design and business strategy to create impactful products.
- UX Researcher – studies user behavior to guide design decisions.
Skills You’ll Need:
Design tools (Figma, Adobe XD, sketch), wireframing, prototyping, user research, and design thinking.
Personality Fit:
Perfect for those who love colors, layouts, creativity, and empathy for the user’s experience.
Learning Curve:
Low to moderate — you can start creating designs quickly, but mastering UX strategy takes time.
Growth Potential:
High. Good design directly impacts business success, and experienced designers often lead product strategy.
Case Scenario:
A food delivery app wants to improve order completion rates:
- The UX researcher interviews users to find why they abandon their carts.
- The UX designer redesigns the checkout process to be faster.
- The UI designer updates the visuals to match the new flow.
6. Developer Relations & Community (DevRel)
What it is:
Think of DevRel as the friendly guide who helps developers use a company’s tools effectively. You bridge the gap between a tech product and the people who use it, often by creating content, hosting events, and nurturing communities.
Example Roles & What They Do:
- Developer Advocate – teaches developers how to use a product through talks, tutorials, and demos.
- Community Manager – grows and engages a tech community.
- Technical Writer – creates clear, useful documentation.
Skills You’ll Need:
Strong communication, storytelling, public speaking, content creation, and a decent understanding of coding.
Personality Fit:
Best for people who are social, empathetic, and love teaching others.
Learning Curve:
Low to moderate — much easier if you already have a technical background.
Growth Potential:
With developer-focused products growing, DevRel is becoming a vital part of tech companies’ strategies.
Case Scenario:
A cloud platform wants to help developers adopt their new Application Programming Interface (API):
- The developer advocate records YouTube tutorials and speaks at events.
- The community manager runs a Slack group for Q&A and much more.
- The technical writer updates the API documentation.
7. IT & Support
What it is:
IT & support professionals are the tech troubleshooters who keep an organization running smoothly.
Example Roles & What They Do:
- IT Support Technician – fixes hardware/software issues for staff.
- Network Engineer – manages and secures the organization’s network.
- System Administrator – maintains servers and internal systems.
Skills You’ll Need:
Hardware and software troubleshooting, networking, customer service.
Personality Fit:
Best for patient, problem-solving individuals who enjoy hands-on work.
Learning Curve:
Low to moderate — you can start quickly but gain more opportunities with certifications.
Growth Potential:
Stable demand across industries, with options to specialize in networking, cloud, or security.
Case Scenario:
A law firm’s email system crashes:
- The IT support technician troubleshoots and restores service.
- The network engineer ensures security wasn’t compromised.
- The system administrator updates servers to prevent future issues.
8. Product & Project Management
What it is:
These roles focus on organizing, planning, and guiding a product or project from idea to launch, making sure the right things get done at the right time.
Product Manager (PM)
What they do:
Owns the vision and strategy for a product. PMs talk to customers, understand their needs, and work with designers and engineers to bring ideas to life.
Example: A PM at Spotify might decide the next feature will be “group playlists” and work with the team to design, build, and launch it.
Skills Needed:
Market research, communication, prioritization, basic tech understanding, roadmapping tools like Jira or Trello.
Personality Fit:
Perfect for big-picture thinkers who enjoy problem-solving and cross-team collaboration.
Case Scenario:
A ride-sharing app’s PM notices users want multiple drop-off points. They define the feature, prioritize it for the next quarter, and coordinate between design, dev, and marketing teams.
Project Manager
What they do:
Focuses on execution — managing timelines, budgets, and resources to ensure projects run smoothly.
Example: A Project Manager at a software agency ensures the client’s new website launches on time and within budget.
Skills Needed:
Organization, time management, risk management, tools like Asana, Monday.com, Jira.
Personality Fit:
Great for detail-oriented people who thrive on structure.
Case Scenario:
A PM coordinates a 3-month cybersecurity upgrade, assigning tasks to engineers, monitoring deadlines, and reporting progress to stakeholders.
9. Marketing & Digital Growth
What it is:
These roles drive awareness, attract users, and grow a company’s online presence using content, campaigns, and strategy.
Digital Marketer
What they do:
Plans and runs online marketing campaigns across channels like search engines, social media, and email to generate leads or sales.
Example: A digital marketer at an e-commerce brand might run Facebook ads promoting a holiday sale.
Skills Needed:
SEO, SEM, Google Analytics, paid ads, email marketing, analytics tools.
Personality Fit:
Perfect for data-driven creatives who like both numbers and ideas.
Case Scenario:
A SaaS startup wants more sign-ups. The digital marketer runs targeted Google Ads and tracks sign-ups through analytics to measure ROI.
Marketing Manager
What they do:
Oversees overall marketing strategy, branding, and campaign execution.
Example: A marketing manager at a fintech startup might plan the launch campaign for a new budgeting app.
Skills Needed:
Campaign strategy, budgeting, leadership, analytics.
Personality Fit:
Good for strategic thinkers who can balance creativity and business goals.
Social Media Manager
What they do:
Manages a brand’s social media accounts, creates content, engages with followers, and tracks performance.
Example: A social media manager at Netflix might schedule Instagram posts for new series releases.
Skills Needed:
Content creation, copywriting, analytics, social scheduling tools.
Personality Fit:
Ideal for trend-savvy creatives who love storytelling and online engagement.
Case Scenario:
A new AI tool launches — the social media manager creates a TikTok video showing its benefits, which goes viral and drives thousands of sign-ups.
10. Content Creation & Communication
What it is:
These roles focus on creating text, video, or design content to educate, inform, and engage an audience.
Content Writer
What they do:
Creates written content like blog posts, articles, e-books, and guides for a brand.
Example: A content writer for a cybersecurity company might write “10 Ways to Protect Your Business from Phishing Attacks.”
Skills Needed:
Writing, editing, SEO, research.
Personality Fit:
Perfect for curious storytellers with strong writing skills.
Technical Writer
What they do:
Specializes in creating documentation, manuals, and guides for technical products.
Example: A technical writer at Microsoft might create instructions for setting up Azure services.
Skills Needed:
Writing, technical understanding, attention to detail.
Case Scenario:
A SaaS product launches a new API — the technical writer updates the documentation so developers can integrate it smoothly.
11. Sales & Client-Facing Technical Roles
What it is:
These roles focus on explaining, selling, and implementing technical solutions for clients.
Sales Engineer
What they do:
Combines technical knowledge with sales skills to show customers how a product solves their problems.
Example: A sales engineer at HubSpot might demonstrate how the CRM can automate a company’s sales process.
Skills Needed:
Technical expertise, presentation, problem-solving, persuasion.
Personality Fit:
Perfect for people who enjoy both tech and relationship-building.
Case Scenario:
A manufacturing company is looking for a workflow automation tool. The sales engineer gives a live demo, answers technical questions, and closes the deal.
Solutions Architect
What they do:
Designs and oversees the implementation of tailored tech solutions for clients.
Example: A solutions architect at AWS might design a cloud infrastructure for a global retail company.
Skills Needed:
Deep technical expertise, architecture design, communication, problem-solving.
Personality Fit:
Best for analytical thinkers who can translate business needs into tech solutions.
Case Scenario:
A hospital wants a secure telemedicine system — the solutions architect designs the cloud setup, ensures compliance, and works with engineers to implement it.
Matching Your Personality to a Tech Path
If you love… | Consider… |
---|---|
Creativity & aesthetics | Design & Product |
Logic & puzzles | Software Development |
Numbers & analysis | Data Science |
Protecting systems | Cybersecurity |
People & teaching | DevRel & Community |
Efficiency & automation | Cloud/DevOps |
Leading projects & people | Product Manager, Project Manager |
Growing brands online | Digital Marketing, Social Media Management |
Writing & communication | Content Writer, Technical Writer |
Blending sales & tech | Sales Engineer, Solutions Architect |
Resource Bank to Get Started
Learning Platforms:
- FreeCodeCamp – Full-stack web development (free)
- The Odin Project – Beginner-friendly coding curriculum (free)
- DataCamp – Data analytics & AI (paid & free trials)
- TryHackMe – Hands-on cybersecurity training (free & paid)
- Figma Learn – UI/UX basics (free)
- AltSchool Africa – Structured tech programs with mentorship (paid)
- Coursera – University-backed courses in tech and beyond (free & paid)
- Udemy – Affordable tech courses on almost any skill (paid)
- Skillshare – Creative and technical courses (paid)
- ALX – Intensive tech career training programs (free & sponsored)
Communities to Join
- She Code Africa – Women in tech community across Africa
- Dev.to – Global developer community for sharing and learning
- Hashnode – Blogging platform and tech community
- Kaggle – Data science competitions and learning community
- Web3Ladies – Empowering women in Web3 and blockchain
- Women in DeFi – Community for women in decentralized finance
- Google Developer Groups (GDG) – Local tech meetups powered by Google
- Women Techmakers – Google’s community for women in technology
- Asa Coterie – African women’s network for tech, business, and leadership
Roadmaps:
- Roadmap.sh – Visual learning paths
- Security Certification Roadmap
Final Thoughts
Tech is a big world, and there’s truly a place for every type of thinker, creator, and problem-solver. You don’t have to figure it all out today, just pick one area, start learning, and keep experimenting.
And remember, these are just some of the major fields in tech. There are many more exciting roles out there, from blockchain to robotics to AR/VR. But if you’re starting fresh, this guide is a solid place to begin exploring.
One last thing: while this guide gives you structure, and starting points, it’s essential you do your own research into the fields that interest you. Talk to people doing the work (book as many coffee chats as you can), read blogs and case studies, watch day-in-the-life videos, join communities, try mini-projects, and even shadow someone if you can.
Hearing other people’s perspectives, their struggles, choices, and pivots—will help you refine what actually fits you, not just what sounds good on paper. This guide is a map, but your research is the journey.
Till I write to you again, toodles!
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