Being an Entrepreneur in the Age of AI
I’m building a 100% AI-run business by the end of 2025.
So far? It’s powerful. It’s promising. And it’s held together with duct tape.
It Doesn’t Quite Feel Like AI
The dream is a self-directing swarm of agents running the show.
The reality? Humans approving outputs. Workflows stitched together by hand. A hundred micro-decisions on what to automate versus what to leave alone.
Tools like Lindy AI are starting to smooth the edges, automating customer interactions or scheduling without constant human nudging. But the full “lights-out” AI company? We’re not there yet.
AI can do a lot. Left unsupervised, though, it mostly stalls or tries to high five you as it drives off a cliff. I'm still figuring out where to trust it, where to babysit it, and where to just get the hull out of the way.
Memory: The Hidden Engine
One thing became clear fast: without memory, a swarm forgets everything. Every run is day one.
Platforms like Relevance AI are making a start here here — turning scattered data into searchable memory for agents
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I’ve been building my own version too:
- Shared across agents, persistent across projects.
- Version-controlled so nothing breaks when things change.
- Big enough to remember what worked, small enough to stay coherent.
Slowly, patterns emerge. The swarm isn't learning, exactly, but it's making baby steps towards the door.
What Entrepreneurs Should Actually Do
Here’s what’s shaking out for founders building with AI right now:
Keep humans in the loop
Full autonomy is tempting. But oversight matters — especially where mistakes hurtBuild memory early
Context is gold. Shared memory keeps swarms from repeating the same errors foreverStay modular
Think networks of small specialists, not one big “super agent.” Flexibility beats sizeEmbrace messy early days
The first versions will be clunky. Iterate anyway. Progress hides inside the chaosPrice for reality
AI isn’t free. Infrastructure, guardrails, and humans all cost something. Plan for it
The Next Wave
Here’s what’s coming as swarms mature:
- Trust as a feature — AI that forgets or contradicts itself won’t last long
- Specialization over generalization — niche agents with deep knowledge will win
- Managing complexity — every new agent, memory layer, or workflow adds overhead
- Personality and tone — your swarm’s “voice” will leak through everything it makes
The Entrepreneur’s Role
We’re not here just to “use AI.”
Our job is to orchestrate it; to design systems that remember, adapt, and deliver consistently, even after the shiny newness wears off. We're kind of trying to engineer evolution.
Because when the swarm finally wakes, the winners won’t be the ones with the flashiest tech.
They’ll be the ones who built AI that actually keeps its head on straight.
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