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Moses Roth for Amazon Appstore Developers

Posted on • Originally published at developer.amazon.com

Retention Offers for Amazon Apps

Developers who have released an app on Amazon Fire TV and tablets now have the option to set up Retention Offers, which offer limited-time discounts to customers who are considering unsubscribing.

The campaign configuration is simple and only takes a few minutes to set up. See the Retention Offers technical documentation for more information or visit the Promotions dashboard in the Developer Console to start setting up a Retention Offer for your app.

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