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Moses Roth for Amazon Appstore Developers

Posted on • Originally published at developer.amazon.com

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Retention Offers for Amazon Apps

Developers who have released an app on Amazon Fire TV and tablets now have the option to set up Retention Offers, which offer limited-time discounts to customers who are considering unsubscribing.

The campaign configuration is simple and only takes a few minutes to set up. See the Retention Offers technical documentation for more information or visit the Promotions dashboard in the Developer Console to start setting up a Retention Offer for your app.

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