Convert Experiences is a privacy-focused A/B testing and personalization platform designed for agencies, e-commerce teams, and mid-market businesses. It supports both client-side and server-side experimentation, with a strong focus on privacy and flexible testing capabilities.
What features does Convert Experiences offer?
Convert supports several experimentation methods, including:
- A/B and A/B/n testing
- Split URL testing
- Multivariate testing
- Multipage experiments
- A/A testing
- Personalization
- Server-side and full-stack testing
- Feature rollouts
It also provides flexible goals such as clicks, form submissions, page visits, scroll depth, engagement, revenue, and custom JavaScript events.
How much does Convert Experiences cost?
Convert uses usage-based pricing based on monthly tested visitors. The current Growth tier is listed at $399 per month, or $299 per month when billed annually, with higher Pro and Enterprise tiers available.
Convert also offers a 15-day free trial without requiring a credit card, but there is no permanent free plan. Pricing and feature limits can change, so businesses should verify current pricing before purchasing.
How do you set up an A/B test?
A typical setup involves:
- Install the Convert tracking script.
- Create a project.
- Select the experiment type.
- Define the pages and targeting rules.
- Build variations using the visual or code editor.
- Configure primary and secondary goals.
- Set traffic allocation.
- QA the experience across browsers and devices.
- Launch and monitor the experiment.
- Analyze the results after reaching the predetermined sample size or duration.
Who should use Convert Experiences?
Convert can be a strong fit for:
- CRO and marketing agencies
- Mid-market e-commerce businesses
- Shopify, WooCommerce, and BigCommerce stores
- Privacy-conscious organizations
- Teams that need both client-side and server-side experimentation
It may be less suitable for organizations that need native multi-armed bandit optimization, very large enterprise experimentation programs, or built-in heatmaps and session recordings.
What are some alternatives?
Depending on your requirements and budget, alternatives include GrowthBook, PostHog, Zoho PageSense, Mida, VWO, Statsig, AB Tasty, and Kameleoon. Each platform differs in pricing, technical depth, analytics, and experimentation capabilities.
Final takeaway
Convert Experiences offers a combination of A/B testing, personalization, flexible goals, privacy controls, and server-side experimentation. It can be particularly useful for agencies and mid-market businesses that want more experimentation capabilities without immediately moving to an enterprise testing suite.
Read the complete guide:
https://www.brillmark.com/convert-experiences-features-test-types-pricing-tiers-and-setup-guide/
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