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Creator Fetch
Creator Fetch

Posted on Originally published at creatorfetch.com

We got 446 creators to reply about our indie horror game. Here is the playbook.

If you have shipped an indie game, you know the hardest part is not building it, it is getting anyone to know it exists. Here is how Blazingfall Games got real creator coverage for their horror title Speechless, with no ad spend.

"I was ready to give up on influencer outreach tools until I found CreatorFetch. In just a few clicks, I connected with thousands of relevant creators and got my game in front of new audiences within a week."

Abouzar Ranjbar, Game Developer at Blazingfallgames

The stack

The whole thing ran through CreatorFetch, a creator-outreach tool for indie studios, the workflow was: find relevant horror and indie creators, pull verified emails, send personalized outreach with automatic follow-ups, and track which channels actually posted.

446 creators replied. 30+ organic videos published. $0 paid placements.

Why it worked

No sponsorships, no paid reads. The outreach targeted creators whose audience already plays indie horror, so the yes-rate was high and the coverage felt authentic.

The coverage

A sample of the videos creators made:

Tracking only caught the ones with the game name in the title, so the real count is higher.

Takeaway for indie devs

You do not need a budget. You need to reach the right creators, personally, at scale, and follow up. If you are launching, try it at creatorfetch.com.

Play Speechless on Steam or Epic Games.

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