re: What advice would you give to an unemployed software developer? VIEW POST


My wife is in the middle of a career change.
She wants to get inside the IT sector.
I can show you how we are doing it.

1) First we defined a list of job titles that might be a good fit for her: product manager, project manager, product owner, agile coach, ...

2) Next we looked up for people around us that are currently employed with one of those job titles.

One way to do this is via a LinkedIn search:

  • LinkedIn: Search > People
  • Filters: area=Berlin ; title="product manager" ; sectors="..."

3) Next we created a list on Trello of the companies where those people work.

We went on their website to collect basic metadata. For example the Zalando card contains this:



As Europe’s leading online fashion platform we deliver to customers in 17 countries. In our fashion store, they can find a wide range of clothing, shoes, and accessories from more than 2,000 brands.

Founded in 2008 in Berlin, Zalando SE is Europe's leading online fashion platform and connects customers, brands and partners.



Zalando SE, Valeska-Gert-Straße 5, 10243 Berlin, Germany

4) Then my wife reviewed all of this and asked herself in which companies she would like to be. Asking questions like

  • what problem is this company solving?
  • is that something that I am genuinely interested in?
  • does that sound like a place where I could fit in?

In the end we have three lists, the top-tier where she would really love to work, the third tier where she is explicitly not interested, and the second tier "Why not?".

5) The crucial point is that we do not focus on what online job offers are or not available at any random moment. We focus on which companies she would like to work, and getting to know them very well.


I would say this sistematical approach is so awesome.


The crucial point is that responding to online job offers follows an inverse Pareto law:

  • That's where most candidates put 80% of the efforts
  • But companies actually hire people via this channel in only 20% of the time.

Also you avoid the imposter syndrom of not feeling legitimate.

Once you have found companies that you like, what you can do next is obvious: go and discuss with them. Maybe they will find something to do for you that is not what you first imagined but where you will be a better fit.

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