Right, so maybe it's not literally his blog that makes the big money, but rather the courses and the consulting (with the blog being a way to promote them).
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You're not alone in wondering that. Probably millions of people wonder about it. All you have to do is hire Neil and he will explain it haha.
Neil Patel sells his courses and high end consulting.
Edit: He also promotes his SaaS product called UberSuggest through his blogs.
Right, so maybe it's not literally his blog that makes the big money, but rather the courses and the consulting (with the blog being a way to promote them).