A few weeks ago, I started building a collection of free online tools using Next.js.
I built tools like:
Image Compressor
QR Code Generator
JSON Formatter
Password Generator
Word Counter
Base64 Converter
Bulk QR Code Generator
At first, I thought:
“If I build useful tools, people will automatically use them.”
I was wrong.
📉 The Problem
After launching the website:
Almost no users
Very few clicks
Low traffic
Low engagement
I kept checking analytics expecting growth.
Nothing happened.
🧠 What I Realized
The problem wasn’t the tools.
The problem was:
Nobody knew the website existed.
That’s when I started learning:
SEO
Google Search Console
CTR
Keywords
Metadata
Internal linking
Things I completely ignored while coding.
🔥 The Biggest Lesson
I learned something important:
Building the product is only half the work.
The second half is:
helping people discover it
solving real problems
making content searchable
🚀 One Tool Changed Everything
One day I needed to generate hundreds of QR codes quickly for a project.
Most online tools had:
limits
login requirements
slow processing
So I built my own Bulk QR Generator.
That tool instantly made more sense to users because it solved a very specific problem.
That changed how I think about products now.
💡 What I’m Doing Differently
Now I focus on:
long-tail SEO keywords
writing useful content
improving tool pages
adding FAQs
solving specific problems
Instead of just building random features.
📈 Small Progress Still Feels Good
Traffic is still small.
But seeing:
impressions increase
pages getting indexed
users clicking tools
…feels motivating.
🔧 Tech Stack
Next.js
Tailwind CSS
Vercel
Google Search Console
Google Analytics
🚀 Final Thought
The internet is full of projects nobody discovers.
Not because they’re bad.
Because visibility is harder than development.
👉 Project:
AstonishBuddy
Still learning. Still building 🚀
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