DEV Community

Cover image for What Happens When AI Becomes The First Visitor?
Daniel Pokorný
Daniel Pokorný

Posted on

What Happens When AI Becomes The First Visitor?

For years, websites were built for humans.

A visitor arrived. They explored the site. They compared products.

They read reviews. Eventually they made a decision.

Now I keep wondering about a different scenario.

What happens when AI becomes the first visitor?

Not the customer. The AI.

Before a human sees a product page, an AI system may already have analyzed it.

Before a customer compares brands, an AI assistant may already have narrowed the options down.

Before someone visits a website, a recommendation may have already been made.

That changes the role of a website. It is no longer just a destination.

It becomes a source of information used by machines to help humans make decisions.

I think many businesses are still optimizing for visitors.

Increasingly they may need to optimize for understanding.

Not just whether a human understands the business.

Whether an AI system understands it.

I have a question...

Do you believe AI assistants will become a major layer between customers and businesses over the next few years?

Top comments (0)