I use Facebook as an example of “basic factors“ (or dissatisfiers, according to the Kano model). We‘ve come to expect social media to be always available. That doesn‘t make us particularly happy, we‘re just used to it. But when it‘s not available, it makes the news. Case in point today.
The interesting part for me is that we don’t even notice the change as it happens. Anybody remember the Twitter fail whale? Outages were much more common a few years ago.
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I use Facebook as an example of “basic factors“ (or dissatisfiers, according to the Kano model). We‘ve come to expect social media to be always available. That doesn‘t make us particularly happy, we‘re just used to it. But when it‘s not available, it makes the news. Case in point today.
The interesting part for me is that we don’t even notice the change as it happens. Anybody remember the Twitter fail whale? Outages were much more common a few years ago.