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Can Individuals Sell on Lazada? Registration Rules Explained

Lazada, Southeast Asia's leading e-commerce platform, attracts many aspiring sellers. A common question is: Can individuals register as sellers? The answer varies by country

1. Can Individuals Register on Lazada?

Lazada primarily targets business sellers, but some countries allow individual registrations:

  • Indonesia & Thailand: Permits individual sellers with national ID/passport.
  • Malaysia, Singapore, Philippines, Vietnam: Requires business registration (SSM, DTI, etc.). Always check Lazada’s local website for updates, as policies may change.

2. Lazada Seller Registration Rules

Whether individual or business, prepare these essentials:
A. Required Documents

  • Individuals: Valid government-issued ID, bank account, contact details.
  • Businesses: Company registration documents, tax ID, authorized representative’s ID. B. Prohibited Items Firearms, adult content, counterfeit goods, and other restricted categories. Review Lazada’s Prohibited Items List. C. Fees & Commissions
  • Free registration, but Lazada charges 1%-10% commission per sale + payment gateway fees. D. Approval Process Submit documents → Wait 3-7 days for verification → Start selling.

3. Tips for a Smooth Registration

  • Use a professional email address (e.g., @yourdomain.com via services like GetMX Domain Email) to build buyer trust.
  • Ensure document photos are clear and unedited.
  • Double-check local tax regulations.

FAQ

Q: Can I switch from individual to business seller later?
A: Yes, contact Lazada Seller Support to update your account type.
Q: What if I don’t have a business license?
A: In countries requiring one, consider registering a micro-business or using a third-party logistics partner.

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