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Florence
Florence

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Built a UI that actually moves with the user, not against them ✨

For GlobeTrotter, I designed a landing experience where travel planning flows naturally. Think: flights, itineraries, reminders, and destinations all synced in one interface.
Travel planning is chaotic by nature: multiple flights, changing itineraries, reminders piling up, destinations shifting. I knew the interface had to feel like an assistant, not a barrier.

I approached it from both a design and development mindset. First, I mapped out the user journey, identifying friction points where people got lost, missed important details, or abandoned the flow. Those insights guided the layout and interaction logic. Every component, every transition, every scroll wasn’t arbitrary—it was a response to user behavior patterns.

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