Distributors and FMCG companies often have sales reps visiting 20-40 retailers a day. A field sales app replaces paper order books and WhatsApp photos with structured data.
Must-have features
- Beat planning: daily routes assigned to each rep, with retailer lists.
- GPS check-in: visit proof with location and time.
- Order booking offline: reps often work in low-network areas, so orders must sync later.
- Scheme and price lists: current discounts applied automatically.
- Collections: record payments and outstanding balances per retailer.
- Manager dashboard: visits, orders and collections by rep, in real time.
Nice to have
Retailer photos, stock checks at shelf, WhatsApp order confirmations, and ERP/Tally sync.
Build or buy?
Off-the-shelf apps work for standard flows. If you have unique schemes, multi-level distribution or need deep ERP integration, a custom app often pays back within a year.
DipanshuTech builds field sales and distribution apps for Indian businesses.
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