DEV Community

Cover image for How 99minds Enhances Shopify Discount Combination | Boost Sales & Conversions
Dipti Dixit
Dipti Dixit

Posted on

How 99minds Enhances Shopify Discount Combination | Boost Sales & Conversions

Discounts are crucial to e-commerce, helping businesses attract customers, boost sales, and improve customer retention. In any case, the need for improving the stacking of discounts in Shopify makes it more complicated for the merchants to offer more than one promotion in a single purchase. This is however one of the significant limitations that Shopify has in terms of discount stacking.

Practically speaking, Shopify is designed to help customers to apply only one discount code per checkout, which might result in lost sales and leave unsatisfied customers. Also, Shopify designed a feature but have only a few choices and it quiet often is not strong enough to support multiple coupons, gift cards, and custom promotional rules.

It is important for a business to engage customer base and 99minds is a master of this method. 99minds can be very helpful in lowering the limitations so to speak of what you can apply to the platform for discounting in a way that in turn allows customers to mix and match several discounts, gift cards, and promotion codes without a glitch.

Understanding Shopify’s Discount System

Shopify gives store owners a range of basic discount options:

Percentage discounts: For example, “Get 10% off your order.”
Fixed-amount discounts: For example, “Save $5 on this product.”
Free shipping discounts: Waives shipping fees for eligible orders.
Buy X, Get Y: A common promotion like “Buy 2, Get 1 Free.”
These can be created as either discount codes or automatic discounts. They’re simple to set up and useful for running basic sales campaigns.

However, there are significant restrictions when it comes to combining multiple discount types.

Shopify’s Discount Combination Limitations

Shopify allows limited discount stacking. Here are the combinations that work:

Percentage-based discount + Free shipping
Fixed-amount discount + Free shipping
Buy X Get Y + Free shipping
Outside of these, you’re restricted.

Here’s what Shopify doesn’t allow:

Only one discount code can be used per order
You can’t combine discount codes with automatic discounts
Customers cannot apply a gift card and a discount code in most cases
There’s no built-in way to create tiered discounts or advanced discount logic based on cart size, customer behavior, or product categories
These limitations can frustrate customers and limit your ability to run advanced or personalized promotions.

Why This Matters to Merchants

Imagine a customer wants to use a $10 coupon and a 10% off discount in the same order. Or maybe you want to reward loyal buyers with an exclusive tiered promotion: “Spend $100, get $10 off. Spend $200, get $25 off.”

With Shopify’s native system, these kinds of promotions aren’t possible.

This creates friction at checkout, reduces conversion rates, and limits your marketing creativity.

How 99minds Unlocks Advanced Discount Stacking

99minds is a marketing automation and promotions platform that integrates directly with Shopify. It gives you complete flexibility and control over how discounts, coupons, and gift cards are applied.

Here’s what makes it a game-changer for Shopify merchants:

Stack Multiple Discounts Seamlessly

Unlike Shopify’s default behavior, 99minds allows:

Multiple coupon codes to be applied in a single checkout
Gift cards and discount codes used together
Tiered discounts based on cart value (e.g., Spend $100, get $10 off; Spend $200, get $20 off)
Automatic stacking of multiple discount types without manual intervention
This means customers can apply combinations like “20% off + Free Shipping + $5 coupon” without hitting any limitations.

Setting Up Discount Stacking in 99minds (Step-by-Step)

99minds uses a powerful Coupon Rules Engine that gives merchants total flexibility when setting discount logic.

Here’s how to implement stacked discounts with 99minds:

Step 1: Log Into Your 99minds Dashboard
After logging in, go to the Coupons section and click Create Coupon Rule.

Step 2: Choose Your Discount Type
You can create:

Fixed-Amount Discounts (e.g., $10 off)
Percentage-Based Discounts (e.g., 15% off)
Free Shipping Discounts
Example: Combine “20% off for new customers” with a $5 off coupon in the same order.

Step 3: Set Expiration Rules
You can define:

Start and end dates for a promotion
Time-sensitive flash deals (e.g., valid for only 48 hours)
Example: A weekend sale that expires on Sunday at midnight to create urgency.

Step 4: Target Specific Products, Variants, or Categories
You can create:

Category-based discounts (e.g., 15% off all electronics)
Product-specific discounts (e.g., $10 off selected headphones)
Variant-level discounts (e.g., 10% off only red T-shirts)
Example: Offer discounts on sneakers but exclude formal shoes from the same campaign.

Step 5: Define Minimum Cart Value or Quantity Rules
Set up rules based on:

Minimum cart subtotal (e.g., $50 minimum to use the coupon)
Minimum quantity of products (e.g., buy 3 or more items to get 10% off)
Example: Offer “Free Shipping” only for carts over $75 or bulk discounts for larger orders.

Step 6: Enable or Disable Coupons Anytime
If a promo code leaks online or you need to pause an offer, you can instantly disable it from the dashboard.

This gives you full control over your promotions at all times.

Step 7: Create Bulk Coupons or Import Pre-existing Ones
99minds allows you to:

Generate thousands of unique coupon codes automatically
Upload pre-existing coupons via CSV
Match codes with specific rules or campaigns
Example: Run a marketing campaign where each user receives a unique, single-use discount code.

Step 8: Issue Coupons in Bulk
Distribute codes easily via:

Manual entry through the dashboard

CSV import with customer details and associated codes
You can issue bulk promo codes for events, loyalty programs, or influencer partnerships with just a few clicks.

Why Use 99minds With Shopify?

Here’s what you gain by using 99minds alongside your Shopify store:

Overcome Shopify’s Limitations

99minds removes the one-code-per-order restriction and allows complete flexibility with how and when discounts are applied.

Drive More Sales and Conversions

By offering better deals, stacking promotions, and personalizing offers, you can boost average order value (AOV) and reduce cart abandonment.

Create Better Customer Experiences

Customers appreciate flexibility. Letting them combine offers, gift cards, and loyalty rewards makes shopping more enjoyable — and more rewarding.

Final Thoughts

Shopify is a strong platform, but its discount system has some serious limitations for merchants who want more advanced promotions.

That’s where 99minds comes in. By enabling stacked discounts, multiple gift cards, customized coupon logic, and bulk code distribution, it opens the door to smarter, more personalized offers that drive growth.

If you’re ready to take your promotional strategy beyond Shopify’s native tools, 99minds gives you the power to do it — all without compromising on control, simplicity, or customer experience.

Read More…!!! Click here

Top comments (0)